Summary
Poolwerx has two new mobile franchise opportunities in Melbourne CBD & Inner South. Start small & grow big with the award-winning Poolwerx business model. $99K including GST + Van*.
Location Details
Melbourne, South Melbourne, Melbourne CBD
2 NEW MELBOURNE (VIC) TERRITORIES
> Work in your own, dedicated service area.
> Building strong client & community relationships.
> Each geographic region has lots of pool & spa customers who need you!
> Greenfield opportunities with support.
About the Opportunity
Poolwerx offers scalable franchise opportunities that allow you to start small & grow big.
Our new business opportunities represent excellent value. You will get everything you need to start a Poolwerx mobile pool & spa maintenance business, servicing a dedicated area.
INVESTMENT
$99K + Van* - turkey business
*LDV Delivery 7 Van - Leasing and finance options available from $42K, drive-away.
INCLUSIONS FOR NEW FRANCHISE OWNERS:
> 4-week Poolwerx Pool School (airfares + accommodation)
> Marketing Launch Package – valued at $10K
> Van signage & fit-out – valued at $8.5K
> Business tools (laptop, phone, software)
> Trade tools incl. digital water testing equipment
> Start-up stock & uniforms
> Personalised stationery
> 2 tickets to Poolwerx Annual Conference (airfares + accommodation)
> PLUS MORE!
SCALABLE BUSINESS MODEL
Start as a mobile franchise, then expand into multi-van operations and retail store/s as you grow. Our proven systems, strong brand, and support make scaling achievable and rewarding.
COMPREHENSIVE TRAINING
We pay for your accommodation & airfares to attend Poolwerx "Pool School". Including online, in-person (Brisbane facilities), and on-the-road practical experience. You will also start your Certificate III in Pool and Spa Maintenance. We will teach you all the practical skills PLUS Poolwerx business systems & processes.
MULTIPLE REVENUE STREAMS
Earn from recurring and ad-hoc pool and spa servicing, chemical and equipment sales, repairs, upgrades, and advice for residential and commercial clients. This mix delivers consistent income and long-term growth.
RESILIENT, GROWING MARKET
Pool care isn’t a luxury; it’s essential. With over 25,000 new pools built annually, plus an ageing population and busier lifestyles, more Australians than ever rely on professionals to maintain their pools. Home investment trends, health & safety standards, plus innovations like robotics and energy efficiencies are all fuelling demand.
BRAND STRENGTH
Poolwerx is Australia’s largest and most trusted pool brand. Our national marketing drives clients directly to you, while our local campaign tools support you to build awareness in your community.
PROVEN SUPPORT
For more than 33 years, Poolwerx has helped people like you build thriving, community-focused businesses. You’ll enjoy award-winning systems, expert training, hands-on mentoring and a strong network of helpful peers - so you can build a business that delivers lifestyle, income, and purpose.
Marketing support
Poolwerx invests heavily in marketing to keep our brand & Franchise Partners front-of-mind & drive clients straight to you.
You’ll receive a personalised $10K launch marketing package, plus access to our expert team delivering national, regional & local campaigns.
Enjoy ready-to-use strategies, templates & social media content, along with digital, PR & advertising support - all designed to build awareness, attract new customers & grow repeat business year-round.
Plus, our marketing team are available to provide ongoing support.
Training provided
Comprehensive training on startup & going
"Pool School" training covers technical pool & spa care, retail operations & business management, & Poolwerx systems & processes. After your initial training, you’ll receive tailored coaching & ongoing mentoring from experienced field support & suppliers.
We’ll guide you through setup, growth & expansion - building your confidence from day one!
POOL SCHOOL
> 4 weeks of technical & business training.
> We pay for your accommodation & airfares!
> Start your Cert III in Pool & Spa Maintenance.
Skills
No previous pool experience required.
We’re looking for motivated people who want to build something lasting. Ideal if you have a great work ethic & a desire to grow something significant.
Perfect for career-changers or families seeking independence & stability. If you value service, enjoy community connection & want to be part of a trusted brand with proven systems & national backing. Poolwerx gives you the tools, training & support to succeed.
We provide all our franchisees with comprehensive training plus ongoing support.
Length of Agreement
5 years + 5 years + 5 years
Poolwerx supports entrepreneurs, like you, to start as a mobile business owner with the option to expand into retail operations & multiple vans servicing many areas.
Year Business Established
1992
Year Franchising Commenced
1993
Site locations
354
History
WHY CHOOSE A POOLWERX FRANCHISE?
Brand Strength: After 33+ years, we have the leading pool maintenance brand in the industry; Poolwerx is a valuable brand that customers recognise and trust.
> Poolwerx is Australasia's largest pool and spa maintenance network.
> 33+ years of experience and lots of happy franchisees and clients.
> 156+ retail stores in Australia and NZ.
> 764+ service vans worldwide.
> Now in Australia, NZ & USA.
Awards
> Australian Franchise Registry 5 Star Rating
> FCA Franchisor of the Year: 2022, 2016 & 2004
> FANZ Home Service Franchise of the Year NZ: 3x winner
> Ranked 135 for the 2020 Entrepreneur mag Top 500 franchise
> AFR Top 8 ROI Franchises 2011, 2008 & 2006.
Connect with us