Poolwerx |Pool & Spa NEW Mobile Van Franchise Opportunities – MELBOURNE

9 days ago

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Poolwerx has two new mobile franchise opportunities in Melbourne City & Kinglake. Start small & grow big with the award-winning Poolwerx business model. $90K +GST + Van*.

Location Details

Melbourne City & Kinglake
> Work in your own, dedicated service area.
> Building strong client & community relationships.
> Each geographic region has lots of pool & spa customers who need you!
> Greenfield opportunities.

About the Opportunity

We are looking for dynamic & committed people to join our award-winning franchise network.

Poolwerx offers scalable franchise opportunities that allow you to start small & grow big.
Our greenfield opportunities represent an excellent value. You will get everything you need to start a Poolwerx mobile pool & spa maintenance business, servicing a dedicated area.

New to industry investment is $90K+GST + Van*
*LDV Van, leasing and finance options are available from $35,000 + GST.

PRACTICAL INCLUSIONS for new franchisees:
> Van signage (wrap) & a professional fit-out, $7K value.
> Laptop, mobile phone, specialised software & apps, & digital water testing equipment.
> Start-up stock
> Uniforms
> Personalised stationery
> Marketing collateral
> BONUS: We pay for your first-year attendance to the Poolwerx annual conference.

Benefit from a ROBUST & FAIR business model.

> To kick start your new franchise we provide $10K in local area marketing support.
> Marketing support is ongoing while you are with Poolwerx.
> Poolwerx run national & regional marketing campaigns to support all our franchisees.

We pay for your accommodation & airfares to attend 3 weeks at Poolwerx "Pool School".
In this 3-weeks hands-on training you will have started your Certificate III in Pool and Spa Maintenance. We will teach you all the practical skills PLUS Poolwerx business systems & processes.

MULTIPLE REVENUE STREAMS including pool/spa servicing, maintenance, equipment sales & repairs, pool and lifestyle products, quality chemicals, plus more.

> 30+ years of experience helping franchisees reach their goals.
> Local mentoring, on the ground, for 1-on-1 support from your business development lead.
> Poolwerx head office will support you with marketing, HR, supply, customer management & more.
> Poolwerx Franchise Family – our franchisees help each other, enjoy buddy systems & mentor programs.
> Annual Poolwerx Conference, webinars, workshops, ongoing training & support & more.


> 25,000 new pools are built each year.
> Trends include pool system automation, heaters and "mineral pools".
> Increasing commercial market with new legislation.
> Australia & NZ Poolwerx Group sales 2023 - $170.1 million.
> Australian national annual sales for the pool and spa industry in 2022 < $1.6 billion.

Marketing support

> $10,000 to kick start your local marketing with the support of our friendly marketing team (for new franchise areas).
> National & regional campaigns.
> Digital & print material, incl POS.
> Access to our marketing team to support you with: social media, digital marketing, Google ads & reviews, plus tailored local area marketing & email marketing.
> Branded templates for digital & print, allowing for responsive comms.
> Personalised stationery, marketing collateral & promotional assets.

Training provided

> No prior experience in pool care? No problem!
> Enjoy face-to-face, practical training at our purpose built Brisbane facility.
> Gain the skills & confidence to run your new business.
> AND We pay for your accommodation & airfares!

3-weeks at Poolwerx Pool School includes:
> Hands-on practical training (Cert III in Pool & Spa Maintenance)
> Induction training on Poolwerx systems and processes: strategy, HR, technology, finance, marketing, customer service, & much more.


No previous experience required.
We provide all our franchiees with training on startup.

We give you the necessary TECHNOLOGY & SYSTEMS to support you in your new busines:
- laptop
- mobile phone
- digital water testing equipment
- PLUS software, apps & online tools to help manage customers, finances & streamline your operations.

We also help you with your own recruitment & staff training as your business expands.

Length of Agreement

5 years + 5 years + 5 years

Poolwerx supports entrepreneurs, like you, to start as a mobile business owner with the option to expand into retail operations & multiple vans servicing many areas.

Year Business Established


Year Franchising Commenced


Site locations



Brand Strength: After 30+ years, we have the leading pool maintenance brand in the industry; Poolwerx is a valuable brand that customers recognise and trust.

> Poolwerx is Australasia's largest pool and spa maintenance network.
> 30+ years of experience and lots of happy franchisees and clients.
> 134+ retail stores in Australia and NZ.
> 641+ service vans worldwide.
> Now in Australia, NZ & USA.


> Australian Franchise Registry 5 Star Rating
> FCA Franchisor of the Year: 2022, 2016 & 2004
> FANZ Home Service Franchise of the Year NZ: 3x winner
> Ranked 135 for the 2020 Entrepreneur mag Top 500 franchise
> AFR Top 8 ROI Franchises 2011, 2008 & 2006.

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