Summary
Burger Urge is a bold, values-led brand built on quality and integrity. We partner with Franchisees who care about doing things properly, a brand that stands for great burgers done right.
Royalties
7% of net
Marketing Fees
3% of net
Location Details
Existing Burger Urge venue located at Gladstone Centre Plaza. This corporate-operated site offers an established customer base, proven trading history, and immediate entry into the Burger Urge network.
About the Opportunity
This is an outstanding opportunity to acquire a well-established and well-performing Burger Urge venue in Gladstone, now available for the right Franchise Partner to take the lead and drive its next phase of growth. Currently operated as a corporate store, the business is trading strongly and is ready to transition to an owner-operator who can bring local leadership, energy, and community connection.
The venue is located in Gladstone Centre Plaza, a dominant retail hub anchored by major national brands including Kmart, Coles, Woolworths, and Big W. With consistent foot traffic, strong visibility, and convenient access, the site benefits from daily repeat trade and steady customer demand.
Gladstone is a resilient coastal city with a diverse economic base spanning resources, manufacturing, logistics, and tourism. The region services key offshore and island destinations and supports a stable population of families, professionals, and students. With multiple primary and secondary schools, private colleges, and university campuses, the local catchment delivers year-round demand and workforce stability.
This business is ideally suited to a hands-on Franchise Partner who wants to be present, lead from the front, and embed themselves in the local community. With an established team, proven systems, and the backing of a strong national brand, this is a genuine opportunity to step into a quality operation and make it your own.
Marketing support
Marketing contributions received from all Franchise Partners are used to fund national brand building and promotional campaigns. This covers brand marketing, local area marketing support, point of purchase materials, integrated marketing campaigns, public and media relations and new product innovation. Burger Urge provides its Franchise Partners the opportunity to apply their marketing contributions for Local Area Marketing initiatives such as sport club sponsorships, out of home advertisements and targeted digital offers.
Training provided
Prior to settlement, Franchise Partners complete our comprehensive 8-week Management Training Program. This program is designed to prepare partners for ownership and covers professionally developed systems and procedures across operations, food safety, people management, financial control, compliance, and local marketing. It ensures each Franchise Partner has the skills, knowledge, and confidence required to operate a successful Burger Urge business from day one.
Skills
Previous food industry experience is not essential. What is critical is a full-time commitment to actively lead and operate your Burger Urge business. Franchise Partners are expected to be hands-on and accountable. Our operations team provides structured, ongoing training, coaching, and performance support for Franchise Partners, managers, and staff, reinforcing operational standards, financial discipline, compliance, and continuous improvement across the business.
Length of Agreement
5yrs + 5yrs (at the discretion of Burger Urge)
Year Business Established
2007
Year Franchising Commenced
2012
Site locations
30
History
From a hole-in-the-wall on Brunswick Street in Brisbane’s Fortitude Valley, Burger Urge has grown into one of Australia’s most popular and highly regarded burger brands.
Over the past 18 years, we’ve become a strong force in the food retail sector.
With 30 restaurants across QLD, NSW, VIC and NT, we’re always on the lookout for motivated people to join our expanding franchise network.
We welcome your interest and look forward to exploring this exciting opportunity with you in greater detail.
Awards
Burger Urge has won numerous national awards in the franchising and marketing space.
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