Summary
A rare and exciting opportunity has become available for a loca Ferguson Plarre Bakehouse franchisee at the Keilor Park Trade Centre
Royalties
0% of gross
Marketing Fees
0% of gross
Location Details
Keilor Park Trade Centre, located in Melbourne’s booming north-west growth corridor. is prominently situated on Keilor Park Drive, offering high visibility and easy access to both local businesses and the growing residential community in the area.
About the Opportunity
A rare and exciting opportunity has arisen for a customer centric businessperson to open their own Ferguson Plarre’s Bakehouse in a new shopping center in the heart of Bannockburn, approximately 25km northwest from Geelong.
The surrounding areas of this shopping center is experiencing high population growth and this new neighborhood center will be anchored by Woolworths, BWS and local retailers.
Come and be part of the Ferguson Plarre network where food is what we’re famous for and whether it’s sweet or savoury, our award-winning products keep our guests coming back for generations. Our bakers are the best in the business and use quality Australian ingredients to craft celebration cakes, savouries, and sweet treats you and your guests will love.
For more information on this attractive opportunity contact our franchise recruitment team on 03 9336 3200 or visit www.fergusonplarre.com.au/franchising/current-opportunities to discover more about this business and other franchise opportunities.
Marketing support
With our dedicated in-house marketing team we have substantial marketing support to centrally manage brand image, design and promotional activity. Furthermore we manage significant digital assets on your behalf including our full e-commerce site and social media platforms. These are yours to take advantage of when you join our franchise family. In addition to national marketing, we help you to set up your own local area marketing plan for your specific customer segment and area.
Training provided
Despite the simplicity of our system, there is still a lot to learn about the Ferguson Plarre way of doing things. We have an extensive training program to train you on everything from how to order a celebration cake to food safety and how to use our computerised point of sale system. Your Business Coach will work with you to ensure that your customer service team is trained in every aspect of the in-store customer experience also.
Skills
NO BAKING REQUIRED!
Customer focused
Passionate
Caring
Hard working
Commercially minded
Length of Agreement
As per Lease Term
Year Business Established
1901
Year Franchising Commenced
1987
Site locations
71
History
Ferguson Plarre Bakehouses has always been and still is a family owned and operated business. We have a long & proud history dating back to the 1800's. The Ferguson Plarre story commenced in 1901 and both families established themselves as household names in Melbourne. The Plarre family still actively own and manage the day to day running of the business from baking through to retail shop design, operations and bakery franchising. The family continue to embrace their forefather's commitment to quality products, service and innovation.
Awards
TOPFRANCHISE AWARDS 2015
Ranked in the top 2 Food Franchises & top 10 overall
TOPFRANCHISE 2014
Best Food Franchise & top 10 overall
2015 VICTORIAN BAKING SHOW
Best decorated cake 2 years in a row
Best Sausage Roll
2009 GOLD BANKSIA AWARD WINNER
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