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Ferguson Plarre’s Bakehouse is a family owned and operated bakery business that has consistently delivered award-winning products, crafted in our good-for-the planet bakery, to our customers for over 120 years.
Our passion is to make people smile and we delight in serving up little moments of joy for millions of Australian families each year. We are committed to making great quality sweet treats, savouries and celebration cakes and delivering exceptional customer service to our guests that keeps them coming back for decades.
The Ferguson Plarre franchising model is simple and effective with no hidden costs and no baking in-store. Our experienced training and support teams will guide you through every step of your franchise journey and you’re never alone as a Ferguson Plarre franchisee.
- We are a 4th generation family owned and operated business. The Plarre family have been baking Victoria’s best cakes, pies and vanilla slices every day since 1901 and make it their business to ensure the success of yours.
- We’re one of Australia’s most famous bakery brands with a network of over 85 stores across Victoria and growing.
- Our costs are always transparent, honest, and fair and unlike most other franchise businesses there are no royalty or marketing fees.
- No baking is required - simply turn your coffee machine and oven on, heat up your pies, unpack your cakes and sweets and be ready to embrace your guest with the best possible service, all you need to do is follow the proven system.
- #1 Food Franchise in Australia 2017, 2018, 2019, 2020 at the Topfranchise Awards.
- We are committed to sustainable practices with the aim of baking people happy without costing the earth.
- Franchising with Ferguson Plarre is easy to execute and can provide a great work life balance
- Our systems are straightforward and easy to follow, with ongoing support from all the Ferguson Plarre team. With access to experts in HR, Marketing, Retail & Finance, along with our award-winning training team and our business support managers.
- Voted as a Top 10 food franchise in Australia every year since 2013 by our franchisees.
At Ferguson Plarre we are seeking individuals that are enthusiastic, motivated, community minded and have a passion for customer service that a driven to succeed in their own Ferguson Plarre Franchise.
Our systems are easy to execute and one thing you won’t need to worry about is baking, we deliver fresh, award-winning products to your store each day.
With over 120 years of experience in baking and retailing our team will:
- Work with you on business planning, growing sales and driving profitability.
- Support and guide you in managing the day-to-day operations of your business.
- Train you on product ordering, the recruitment and management of staff, merchandising, the art of customer service, the fundamentals of being a brilliant barista, how to use our point-of-sale system and much more.
- Facilitate and implement local community marketing initiatives with no additional fees