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Mid West WA | Geraldton - EOI | Healthy Fresh Food & Coffee Franchise
Summary
Geraldton’s booming — grab your slice of success with The Cheesecake Shop! Join a powerful, supportive franchise network and build your own sweet, thriving business today.
About the Opportunity
Geraldton is a thriving regional hub in Western Australia, celebrated for its welcoming community and vibrant local life. With plenty of occasions to celebrate, this is the perfect place to introduce a premium dessert destination.
By opening a brand-new The Cheesecake Shop franchise in Geraldton, you can bring joy to the community with our wide range of cheesecakes, mudcakes, tortes, and celebration cakes — creating special moments for locals and visitors alike.
Marketing support
Franchisees contribute 3% of their sales turnover to the National Marketing Fund which is managed by our specialist marketing team. Our dedicated team of Franchise Business Coaches also assist franchisees with their local in store marketing calendars.
Training provided
As a two-time winner of the FCA Franchisor of the Year award, you can be sure The Cheesecake Shop's training programme is one of the best. The Cheesecake Shop provides a 3 week full time training course at our dedicated training facility in Sydney. During the course we teach you how to make Australia's yummiest deserts and how to operate the Cheesecake Shop franchise system. A further two weeks of part time in-store training assists new franchisees to settle into the rhythm of their new business.
Skills
Our cakes are made from easy to follow recipes. You don’t need to be a baker or have any trade qualifications, its so straightforward any one can learn to bake our fabulous range of cheesecakes, tortes and mudcakes.
Length of Agreement
The Franchise Agreement has a term of 7 years.
Year Business Established
1991
Year Franchising Commenced
1993
Site locations
220
History
The Cheesecake Shop was founded by brothers Warwick and Robert Konopacki in 1991. From humble beginnings in the back blocks of Sydney’s inner western suburb of Rozelle, the brothers Konopacki baked delicious cakes fashioned from’ Mamuska’, their Polish mother’s, traditional recipes. Robert had entrepreneurial flair and experience in food while Warwick, a clinical psychologist by trade, documented recipes and procedures. In 1993 the first of 200 franchised stores opened in Baulkham Hills.
Awards
- Winner of the Franchise Council of Australia's 2020 Established Franchisor of the Year award
- Recognized by FRANdata, an independent entity, as its very first 5 star rated food franchise
- Holder of preferred franchise status with the ANZ Bank
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