Summary
Strategic healthcare acquisition: 30+ year brand in paediatric dysphagia and infant reflux, with national distribution, no staff or premises, and only ~6 hours per week of owner involvement.
Revenue
$142,959 pa
Net Profit
$65,777 pa
Location Details
Australia-wide (work from anywhere)
No premises, warehouse or retail space required - the business can be operated from anywhere in Australia, with production, packing and distribution fully outsourced.
Potential
Acquistion Opportuntiy for Allied Health Professionals
Own a 30+ Year Healthcare Brand Already Operating in Your Market
Natural thickener for Paediatric Dysphagia & Infant Reflux
✓ 30+ years market history
✓ NDIS Registered Provider
✓ National healthcare distribution
✓ No staff or premises required
✓ Approx. 6 hours per week owner involvement
✓ Established supply chain
✓ Australia-wide opportunity
A strategic opportunity for Speech Pathologists, Paediatric Feeding Specialists and Allied Health Business Owners
Skills
No medical qualifications, healthcare experience or certifications are required.
Hours
Approx. 6 hours/week. Flexible, owner-managed remotely - no fixed trading hours or premises hours apply.
Lease
N/A. No premises or lease required - operations run entirely through outsourced suppliers and contractors.
Employees
Nil. The business currently has no employees. Production, packing and despatch are outsourced to third-party contractors, and national distribution partner Atlas McNeil Healthcare manages customer sales and delivery.
Reason for Sale
The owners purchased Supercol in 2018 as a flexible side-income business. Since transitioning to the Atlas McNeil distribution model in January 2025, owner involvement has reduced to approx. 6 hours/week. With changing personal and work commitments, the owners now believe the timing is right for a new owner to take over and drive the next stage of growth.
About the Business
OWN AN ESTABLISHED HEALTHCARE BRAND ALREADY OPERATING IN YOUR MARKET
For a Speech Pathologist, Paediatric Feeding Specialist or Allied Health business owner, Supercol represents something very different from simply buying another clinic.
It provides the opportunity to add an established healthcare product business alongside your existing clinical expertise, professional networks and industry relationships.
Established in 1992, Supercol is a specialised 100% natural food-grade guar gum thickener used for individuals requiring food or liquids to be thickened, including paediatric dysphagia and infants experiencing reflux.
The brand has been used and recommended within healthcare for more than 30 years, including by speech pathologists and other healthcare professionals.
Rather than building a product, brand, supply chain and distribution network from scratch, the foundations are already established.
WHY THIS MAY FIT AN ALLIED HEALTH OWNER
Clinical Alignment
Supercol operates directly within markets already familiar to many speech pathology and allied health professionals – dysphagia, paediatric feeding, infant reflux, aged care nutrition, disability and community healthcare.
Add Product Revenue to Service Revenue
For an established clinic or allied health group, Supercol creates the opportunity to diversify beyond practitioner-based income by adding a scalable product revenue stream.
Leverage Existing Professional Networks
An owner already connected with clinicians, families, hospitals, NDIS participants, aged care providers or allied health networks may have a natural pathway to increase product awareness and referrals.
Growth Without More Consulting Hours
Unlike a traditional allied health practice, increasing Supercol sales does not necessarily require additional practitioners, consulting rooms or billable clinical hours.
Australia-Wide
The business is home-based and can be operated from virtually anywhere in Australia.
History
• Established since 1992 – 30+ years of market history.
• Established in paediatric dysphagia & infant reflux markets.
• 100% natural food-grade guar gum formulation.
• NDIS Registered Provider.
• National healthcare distribution established.
• No employees, premises or warehouse required.
• Production, packing & distribution substantially outsourced.
• Approx. 6 hours/week owner involvement.
• Gross margins exceeding 60%.
• Historical database of approx. 4,600 DTC customers.
• Three established product sizes.
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