Soul Origin

WHO IS SOUL ORIGIN?

Join a food and coffee franchise with Soul Origin! 

Soul Origin has become a household name in Australia for its specialty boutique roasted coffee and healthy, tasty food. With over 150 locations nationwide, the brand has gained a reputation for providing fresh, nutritious meals to the everyday Australian. Joining Soul Origin as a Franchise Partner, food-obsessed entrepreneurs can tap into a proven business model, a strong market position, innovative product offerings, and a supportive franchise community.

• Highest average store sales in category
• Multi-Award Winning Franchise
• Specialty Roasted Coffee
• Fresh food prepared daily in-store
• Bullet-Proof Model
• Secondary revenue through catering arm
• Vertically integrated operation
• Over 150 stores with a National Footprint

FOOD IS THE HEART OF OUR BUSINESS! 

Before we even opened our first store more than ten years ago, we cared about what Australians thought. And what you thought was that you deserved a better, healthier, tastier food option, regardless of what time of the day it was. Our family couldn’t have agreed more. 
 
Fast forward to today and 150 stores later, your thoughts have become our purpose - to create healthy, satisfying food, made fresh daily, using the freshest local ingredients. Because goodness in means goodness out. And we all want to feel good about what we’re eating. Find out more about where we source the goodness here https://www.soulorigin.com.au/pages/source-of-origin 

Soul Origin achieves maximum rating on the Australian Franchise Rating Scale™.
Soul Origin achieves maximum rating on the Australian Franchise Rating – Soul Origin Main

THE SOUL ORIGIN PHILOSOPHY 

Everyone deserves to eat guilt-free every day, after all your body deserves it. 

We have a vision to lead the way in re-educating the world about how they think about “fast food”.  

The philosophy will be driven by the soul of who we are, in other words our core values. Our Core Values or “Soul Values” form part of the foundations of the essence of who we are as a brand and as a company. 

These values provide a common platform to operate, a guiding set of principles for the entire team from head office right through to the person serving you your morning coffee, to deliver an exceptional level of quality, freshness, service and connection. 

WHAT MAKES US UNIQUE? 

Our SOUL purpose 

To be recognised as the most premium and convenient QSR brand in Australia serving freshly prepared food and the highest quality coffee.   

Our SOUL vision 

Is to make it effortless for customers to eat fresh, tasty food and experience the highest quality coffee every day.