Virtual Reality Entertainment - The highest rated in Melbourne CBD

21 days ago

Private Seller

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Summary

We have TWO highly established Virtual Reality Entertainment venues that can be hosted in anywhere in the country. Each of them can be purchased on their own or together to establish it anywhere.

Revenue

$35,000 pm

Rent

$7,500 pm

Expenses

$15,000 pm

Location Details

We offer innovative virtual reality entertainment escape rooms, games and racing cars for retail, corporates and schools. Hosting birthdays, bucks, team building and other events. We are looking for investors and franchise operators.

Potential

In Melbourne, the both businesses have created a very strong position. They were initially competitors but now they have been merged together to focus on different customer segments.
You can purchase either brands or one brand depending on your interest.
Both brands have been segmented with one focusing on Corporate and Schools while the other focuses on retail.
We have all the equipment, a world class ecommerce site that is envy of our competitors and also solid google reviews. There is a digital marketing team that is in place.

Skills

You need to be a good and smart business leader who has retail business or corporate service businesses.

Current owner will support you as part of sale to help you establish the business and operate it over a 3 to 6 month period. Current digital marketing team can transition and we can support you in hiring 2-3 additional staff to operate the business at your location.

Hours

Business operates 10 AM to 10 PM every day. Depends on the brand you purchase

Lease

This is the best time to join us as the lease expires in January. You can relocate the business to ANYWHERE.

Employees

10

Reason for Sale

Current Owner has not got the capital to expand both brands. So wants to sell atleast one of them or both to the right owner.

About the Business

We are located in the heart of Melbourne CBD, on Queen Street. We are the premier virtual reality entertainment business. We started by offering escape rooms but have added Virtual reality games, racing cars, and many other VR adventure products.

Customers book online, email, or call us to book upwards of 2 to experience a VR escape room or VR arcade games for 1 hour. Most bookings between 2 and 8 are done online. Any large bookings, including birthdays and team building, are done via email and by calling us. We also offer a 2-hour birthday or team-building activity.

Retail

We service a very loyal retail customer base during the evenings, weekends and school holidays. They book online between 2 to 8 people for a session. The venue started with 8 people, and now it can host up to 24 people with careful expansion. We used to host small birthday parties during weekend. It has grown to host big birthday parties and bucks parties. During the time the business has been operating, we are now found in whatsOnmelbourne, things to do in Melbourne, and we are growing our market share. Customers book their session online or walk-in then select their escape rooms or arcade games to play for 1 hour with their friends, partners or family.

Corporates
We have expanded our brand considerably to corporates. We service team-building and Christmas party events. Several large corporates, including the leading telco in the country, banks, consulting companies, and others, have visited us. We intend to expand this further next year by offering team-building events at corporate sites after doing so to some level this year, opening up a significant new market for us.

Schools
Increasingly, schools are contacting us to request very large bookings. This is exciting, but we need to expand our venue this requires capital. Here, too, we will visit schools to conduct VR event days. We also have an innovative VR education curriculum for schools that we intend to offer next year.

History

Started in November 2021. Business was started by a single operator, sold in November 2022 to the current investor. Over the last 3 years, we have grown by acquiring a bigger competitor who entered into liquidation. By acquiring that competitor now we have become the dominant player in the market. We have completed product development phase and proven the model. Now it requires someone who is good at sales & marketing to drive the business to the next phase.

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