About the Business

Twenty years trading, $3.16M turnover, nine staff and not one dollar ever spent on marketing. Established North Brisbane steel fabrication business.

A profitable steel and metal fabrication business in Brisbane's northern corridor - twenty years of trading, and not one dollar of it built on marketing.

No website. No social media. No advertising, ever. Two decades of turnover walked in the door on reputation, referral and contracted trade supply alone - $3,163,827 in FY2025 trading income, at a 53% gross margin.

Chief among those accounts: the business is a contracted boat trailer manufacturer for Australia's largest boat builder, fabricating trailers straight into their production line - every unit purpose-built to match the boat it carries. It is a supply relationship measured in years, not orders, and it is the kind of account a competitor cannot simply quote their way into.

For a new owner, the absence of any marketing is about as clean a growth lever as this sector offers. A professional website, a basic digital presence and a modest sales effort represent low-cost, low-risk upside sitting on top of an order book that is already profitable and already full.

The numbers
- FY2025 trading income: $3,163,827
- FY2025 gross margin: 53% - improved every year, up from 48% in FY2023
- Plant & equipment included: approximately $300,000, vendor-indicated
- Stock on hand: approximately $150,000, confirmed at settlement


What the business does

Contract steel and metal fabrication for business-to-business customers - not retail, not walk-in trade. Core work covers:
- Boat trailers - custom-built trailers fabricated into the production line of Australia's largest boat builder, matched to the vessel each one carries.
- Stair stringers - galvanised and steel stringers supplied to established building and hardware wholesalers across South East Queensland.
- Roof and ceiling battens - roll-formed on dedicated batten-forming lines in the warehouse.
- General and custom fabrication - pressing, punching, shearing, bending, U-bolt forming and welding across mild steel and related materials.


The order book is anchored by a small number of blue-chip accounts spanning the marine and the building and construction sectors - a balanced, complementary mix riding the same materials trade, on long-run contracted supply that keeps the workshop busy week in, week out rather than one-off jobs chased on price.

Why it is hard to replicate
- Established supply relationships - a contracted position on the production line of Australia's largest boat builder takes years to win an