Summary
An exciting opportunity to own a much-loved florist shop in Dubbo. This walk-in walk-out business is fully set up and ready to operate from day one. Ideal owner-operator opportunity.
Revenue
$182,778 pa
Rent
$33,090 pa
Expenses
$28,908 pa
Net Profit
$120,780 pa
Potential
The business currently relies on foot traffic and its years of goodwill at the current site. There is a clear opportunity to grow revenue through e-commerce, including a website and active Instagram and Facebook sales channels, expanding customer reach.
Skills
To successfully operate Flowers by Jennifer, you will require a flair for floral design, along with strong customer service and sales skills.
Hours
This is a flexible 9-to-5 business that can be operated by a single owner-operator.
Lease
A lease is in place that can be assigned as part of the sale, with options to renew.
Employees
The business is owner-operated. During peak periods such as Anzac Day, Mother’s Day and Valentine’s Day, additional support is beneficial, though not essential, provided delivery commitments are met.
Reason for Sale
The owner is seeking to retire and spend more time with family.
About the Business
Flowers by Jennifer presents a rare opportunity to acquire a well-established and highly regarded florist located on Bultje Street in Dubbo. Ideally positioned with convenient parking and consistent foot traffic, the business benefits from strong walk-in trade while offering further upside through online expansion.
For more than 20 years, the business has been deeply embedded in the local community, servicing a broad and loyal client base across Dubbo and the wider Central West. As a key regional hub, Dubbo supports surrounding communities, including hospital services for births and major life events, positioning the business at the heart of meaningful customer moments.
Flowers by Jennifer provides floral arrangements for all occasions — celebrations, milestones, and farewells — while also offering a curated selection of indoor plants, creating a diversified and consistent retail revenue stream that sets it apart from competitors.
Flowers by Jennifer is more than a retail business; it is an emotionally connected service that participates in life’s most important events, delivering both customer fulfilment and strong community value. The business suits an owner-operator passionate about floral design, customer service, and retail operations. It may not suit passive investors or those seeking minimal involvement.
With its established reputation, loyal customer base, and opportunities for growth, Flowers by Jennifer represents a rewarding and sustainable investment with both financial and personal returns.
History
Established in 2000, Flowers by Jennifer has become a much-loved part of the thriving Dubbo community. Located on Bultje Street, the shop enjoys an ideal position — offering convenient parking while still benefiting from steady foot traffic and walk-in customers.
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