Internal Ref: B15075
Summary
An exceptional opportunity to acquire a highly regarded, award-recognised florist and gifting business with 10 years of trading history, an outstanding reputation and a loyal customer following
Revenue
$494,000 pa
Rent
$44,100 pa
Lease
New lease or could relocate within Sunbury/Diggers Rest/Macedon Ranges, subject to suitable premises & approvals
Reason for Sale
After 25 years in floristry and 10 years building Hidden Florist, the owner is ready for a new chapter.
For the incoming owner, the hard part has already been done.
About the Business
1,150+ Google Reviews | 5.0-Star Rating | Award-Recognised | Fully Stocked & Turnkey
Established in 2016, this business has built an impressive reputation throughout Sunbury, Diggers Rest and the Macedon Ranges.
With over 1,150 Google reviews and a 5.0-star rating, the business enjoys exceptional customer loyalty, strong brand recognition and an established following.
Beautifully presented, fully fitted and stocked, this is a genuine walk-in, walk-out opportunity.
BUSINESS HIGHLIGHTS
Asking Price: $120,000 WIWO — Stock Included
Current weekly turnover: approximately $6,500–$8,500
Established for 10 years with an outstanding reputation
1,150+ Google reviews and a 5.0-star rating
Voted third in Melbourne's Top 10 Florists in the Herald Sun and Leader Best of Melbourne 2020 readers' poll
Hume Business Awards finalist in 2019, 2025 and 2026
Genuine turnkey sale including stock held at settlement, fit-out, refrigeration, fixtures and equipment
More than one-third of sales generated through website and phone orders
Almost 9,000 social media followers and approximately 2,500 email subscribers
Established premium gifting brands and selected local supplier exclusivity arrangements, subject to approval
Currently operated by a lean mother-and-daughter team
Rent approximately $848 per week
New lease available, subject to landlord approval and agreement
Up to two weeks of vendor handover and supplier introductions
WALK IN. TAKE OVER. START TRADING.
This is not a business that needs to be built from scratch.
The sale includes stock held at settlement, floral refrigeration, workbenches, furniture, displays, equipment, website, social media accounts, established goodwill and other transferable business assets.
PROVEN DEMAND & GENUINE GROWTH POTENTIAL
The business experiences exceptional demand during Valentine's Day and Mother's Day, with peak months historically generating approximately twice the revenue of a typical month.
The substantial workroom and production area also provide opportunities to further develop weddings, events, corporate floristry, workshops and gifting.
The branded Volkswagen Caddy delivery vehicle is excluded from the asking price but may be purchased separately.
For further information, please contact:
Nicole Maroush
0435 305 815
[email protected]
Ref: B15075
History
Built from the ground up since 2016, Hidden Florist is a premium florist and gifting business with an established customer base across Sunbury, Diggers Rest & the Macedon Ranges. Ten years of reputation. An established customer base. A fully fitted and stocked store. Proven demand. Genuine room to grow.
Hidden Florist is ready for its next owner.
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