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Charming Rose Bay Boutique Lease & Stock take over only with Exclusive Labels.
Summary
No Rent to take over. Turning small profits. 3.5 years old. Official Suppliers: Veja, Vans, Saucony, Puma, Skechers, Dr Martens... $1 million in sales FY2025 11000+ email subs
Revenue
$900,000 pa
Rent
$0 pa
Expenses
$137,000 pa
Net Profit
$76,000 pa
Location Details
Online Business with ability to have your storage/warehouse facility anywhere in Australia. Great flexibility to continue building the Back Wall with a location that suits you!
Potential
With No Rent to take over and Turning small profits, the back wall is 3.5 years old and ready to be taken over by someone to grow the business exponentially. We currently have official suppliers including Veja, Vans, Saucony, Puma, Skechers, Dr Martens, Mizuno, Frank Green & Cariuma.
Last financial year we completed $1 million in sales after gst for FY2025. Now with the costs of rent gone and the transition into an online business, it is a great opportunity to buy.
We have 11000+ email subscribers and 4.9 stars with 127 google reviews.
Skills
No skills required, an interest in sneakers would help.
Hours
Up to you, depending on how hard you want to work and how much money you'd like to earn. I recommend 15-20 hrs per week
Lease
Nil.
Employees
Nil.
Reason for Sale
Looking for a change of career after founding the business 3.5 years ago. I am studying a law degree now and wish to pursue a career in that field.
About the Business
With No Rent to take over and Turning small profits, the back wall is 3.5 years old and ready to be taken over by someone to grow the business exponentially. We currently have official suppliers including Veja, Vans, Saucony, Puma, Skechers, Dr Martens, Mizuno, Frank Green & Cariuma.
Last financial year we completed $1 million in sales after gst for FY2025. Now with the costs of rent gone and the transition into an online business, it is a great opportunity to buy.
We have 11000+ email subscribers and 4.9 stars with 127 google reviews. Professionally made website on shopify is ready to go, please search thebackwall.com.au to search and see the high quality.
We sell to all clients, each brand has a slightly different demographic, for example Veja is slightly geared towards women and Saucony towards men. I am happy to discuss all the ins and outs of each brand and assist where possible the new owner in purchasing stock.
It is a great investment as it has had over 357k website visitors in FY2025, our google ads and facebooks ads performed strongly and data can be used from these sources. The website is fantastic and building this from scratch would be expensive. The goodwill from customers is clear to see and we have especially goodwill on the north shore in Sydney as we previously had a in store location in Crows Nest.
This is our about us page on our website.
The Back Wall was established in 2020 originally supplying small quantities of sneakers to local buyers in the Sydney region. But at The Back Wall we wanted to share our love for sneakers and fashion throughout Australia! We supply a curated range of authentic stylish sneakers and streetwear at affordable prices. So instead of keeping our amazing range of sneakers, clothing and accessories to our mates, we can finally share our love and passion to all. We are continuing to reach out and find great brands to expand our range as well as finding your favourite VEJA, Bensimon, Saucony, Vans, Nike, Adidas, Dr Martens, Cariuma, Good News, Lacoste, Jordans, Puma & more to put a smile on the faces of Australians.
History
The Back Wall opened a retail space in 2022 October and operated out of that space until July 2025. We then have since moved online. We have stocked various brands and have built a strong customer base over the years and I look forward to passing it on to someone who can see the business flourishing.
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