Summary
Brisbane's only nature-trail dog walking biz. Turnkey sale $42k — van, website, booking system, 5-star Google rating & brand included. No franchise fees. Steve 0458 400 800
Potential
Trail Dogs operates in Australia's booming pet care sector with a unique nature-trail niche no Brisbane competitor owns. A solo owner-operator can conservatively earn ~$110k net annually running 4 group walks daily. Add a second walker and revenue doubles with minimal extra cost. Expand to outer Brisbane or the Scenic Rim, where trails are abundant and competition is thin and the model scales further. No franchise fees, no royalties, no territory restrictions. Pure upside.
Skills
No formal qualifications needed. Beyond loving dogs, you'll need basic people skills to build client trust, reliable time management to run a tight daily schedule, and a reasonable level of fitness for trail walking. A current driver's licence is essential. Comfort with a smartphone, managing bookings, replying to enquiries, posting to social media, covers the tech side. A first aid certificate (pet or human) is a strong bonus. The rest? The systems, brand and booking platform are already built. You just show up and walk.
Hours
Your own to be decided
Reason for Sale
We've relocated from the city to northern Brisbane and I'm returning to my true passion, community health, supporting the elderly. Trail Dogs was built with real love and care, and the business reflects that. But it deserves an owner who can give it the same dedication we did. This isn't a distressed sale, the brand, systems and reputation are in great shape. We're simply following our hearts in different directions and want Trail Dogs in great hands.
About the Business
Trail Dogs was born from a simple belief, that dogs deserve more than a lap around the block. Most dog walking services in Brisbane do exactly that: a quick suburban footpath walk, back home in an hour. Trail Dogs was built to offer something genuinely different. Every walk is an adventure into nature. Bush trails, creek paths, off-leash reserves and Brisbane's green corridors are the backdrop. Dogs come home tired, happy and truly stimulated — and their owners notice the difference.
That philosophy is why Trail Dogs has earned a 5-star Google rating. It isn't just a dog walking business. It's a premium outdoor experience that happens to involve dogs.
The business has been built from the ground up with professional systems in place at every level. The website (traildogs.com.au) is live, polished and booking-ready. The CRM and scheduling platform is fully configured — client records, booking workflows and communications are all set up and ready for a new owner to step into. Social media accounts on Facebook, Instagram and TikTok have an established audience and a content style that resonates with Brisbane's dog-owning community.
The vehicle is a 2021 Renault Kangoo, only 45,000km on the clock, professionally fitted with dog transport cages and wrapped in the full Trail Dogs brand livery. It is, in itself, a moving billboard. People stop and ask about it.
Trail Dogs operates in one of Australia's most resilient and growing consumer sectors. Over 69% of Australian households own a pet, and demand for premium dog care in Brisbane continues to rise. Dual-income households, apartment living and longer working hours have created a strong, recurring market for professional dog walking, particularly at the premium end.
What sets Trail Dogs apart from every competitor — including national franchises like Mad Dogs & Englishmen, is the nature-trail niche. No other Brisbane operator has built a business around taking dogs off the streets and into real bushland. That positioning is defensible, scalable and genuinely loved by clients.
A new owner inherits everything: the brand, the van, the systems, the reputation and the niche. There is no setup cost, no build time and no franchise fees. Just a business ready to walk.
History
Trail Dogs started with Millie, our dog and the guilt of leaving her home alone all day. We knew thousands of Brisbane owners felt the same. Combined with a passion for the outdoors, the idea was simple: take dogs into real nature, not just footpaths. That philosophy built a 5-star rated business from the ground up, professional van, brand, website and booking system, all because we believed dogs like Millie deserved better.
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