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36348 Profitable eCommerce Wellness Business - Operate From Anywhere
Summary
Exclusive AU/NZ rights, 19% profit margin, $245K revenue, fast growth, strong SEO, B2B channel ~ ready-to-scale ecommerce brand with global potential.
Revenue
$245,485 pa
Rent
$14,400 pa
Expenses
$184,058 pa
Net Profit
$47,027 pa
Location Details
Online (Shopify store & Wholesale business):
https://dollsandaccessories.com.au/
https://www.instagram.com/dollsandaccessories/
Warehouse located in Noosa, Queensland with the abilty to be relocated within Australia.
Potential
Established (2 years) - Revenue & Profit expected to double in next 12 months! Premium AU e-comm toy brand specialising in premium, handcrafted high-quality toy dolls, doll prams & accessories sourced from EU. The business holds exclusive distribution rights across AU & NZ + Shopify marekts in USA,CA & UK. Business has strong SEO rankings, 2 trademarks, 1000+ reviews, & B2B channel. Significant upside through international expansion, single container freight, wholesale growth, increased paid marketing & private label development.
NDA required.
Skills
Shopfity platform + subscriptons
Faire.com platform
Email Database Marketing through Acitive Campaign
Google Ads Performance Max Campaign
Instagram and all social accounts
Picks and Packs - stock fulfilment
Registration - Austalia Toy Association
Customer service
Supplier relations
Frieght Imports
Hours
Business operates online 24/7
Lease
Monthly cancelable within 7 days.
Employees
Casual contractors if required tasks can be fulfilled by owner.
Reason for Sale
The current owner is transitioning to focus full-time on another business, making this a genuine sale of a high-potential ecommerce brand with multiple avenues for continued growth.
About the Business
Exclusive AU/NZ distribution rights, strong SEO rankings, 19% net margin and significant growth potential make this premium ecommerce toy brand a standout acquisition opportunity.
The business specialises in premium handcrafted dolls, doll prams and accessories sourced from Europe, with exclusive distribution rights across Australia and New Zealand, plus active Shopify markets in the USA, Canada and UK.
Revenue for the past 12 months was $245,485 with net profit of $47,027 (~19% margin). Revenue for the last 6 months reached $164,246, positioning the business for strong continued growth.
Operating on Shopify with minimal staffing requirements, the business can be run from home or warehouse premises. Current warehouse is located in Noosa, QLD and can be relocated anywhere in Australia.
Key features include:
• Strong SEO rankings (top 3 keywords)
• 1,000+ verified product reviews
• 6,000+ email subscribers
• Nearly 4,000 Instagram followers
• Two registered trademarks
• Active wholesale/B2B channel
• Faire.com wholesale platform
• Inventory approx. $50,000 at cost
Significant upside exists through wholesale expansion, increased paid advertising, private label products and international growth.
Ideal for owner-operators, ecommerce investors or brand aggregators seeking a scalable online business with strong foundations and global potential.
For further information contact:
Dale Masters on
0410 984 978 or 03 9888 6488 or email:
[email protected]
History
Operations commenced in Jan-2024 and we have just completed our second year of trade in Dec-2025 showing strong revenues and growing profit which are expected to double in the next year.
The next 6 months will reflect seasonal softness and conservative ad spend following peak retail periods. Core traffic, SEO rankings and customer demand remain strong, providing immediate upside for a buyer willing to scale marketing investment from June. Opportunity to reduce cost of sales by moving from palletised sea freight to a single container shipment.
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