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Summary
Unique Sydney boutique blending fashion, books and community. Profitable, fully stocked, and ready for a passionate new owner.
Location Details
220 William Street
Located in the heart of East Sydney minutes away from the CBD and Eastern Suburbs, this boutique enjoys high visibility and foot traffic.
Ground floor shopfront on William Street.
Potential
Grand Days is a creative entrepreneur’s dream.
There’s room to grow online sales, boost social media, and host events like book launches, film nights, and long-table dinners.
Located in a high-income area, there’s strong potential to expand into consignment, with quality stock coming in from the local community.
A café or bar offering (DA approval required) could also enhance the space and increase foot traffic.
There’s also scope to capitalise on the location by incorporating a café or bar offering (subject to DA approval).
Skills
Grand Days is a well-established and ever-growing business.
With easy processes and everything set up, turn the key and Grand Days purrs along.
We will happily offer an extensive handover and share all our secrets to how we've created the success that is Grand Days. With an opportunity for one owner to continue buying if needed.
Hours
Trading 7 days. Opportunity to increase hours & utilise evenings to explore more events. 7am-10PM DA approved hours.
Lease
Flexible lease terms with supportive landlords - a rare and valuable part of the offer.
Employees
Small team of loyal casual staff available to support as needed when owners are away or focused on other projects.
Reason for Sale
Grand Days has provided the owners with the flexibility to explore other personal and professional projects, which they are now ready to pursue full-time.
About the Business
Unlock the opportunity to own a cornerstone of East Sydney’s retail scene.
This iconic boutique is ideally located near the CBD and Eastern Suburbs, attracting a diverse customer base of locals, tourists, and creatives of all ages.
With multiple income streams — including fashion, books, records, gifts, and more — the business offers strong foundations with exceptional potential for expansion. It benefits from a loyal and growing customer base, both in-store and online, supported by a strong social media presence and established website.
Positioned at the forefront of the sustainable fashion movement, Grand Days has been featured in Marie Claire, TimeOut, SMH, Louis Vuitton’s Sydney Guide, Broadsheet, and more. It’s a go-to for stylists, musicians, actors, models, and influencers, and is regularly tapped as a supplier for the film, TV, and fashion industries.
Endorsed by AMEX, City of Sydney, TimeOut, and Broadsheet, the store operates with a focus on sustainability and a low carbon footprint, all while maintaining excellent profit margins.
The sale includes:
- Established supplier relationships
- Significant stock on hand (designer/vintage fashion + rare books)
- All fixtures and custom interior design
- Strong brand identity and digital assets
With generous floor space, ample storage, two toilets and a kitchen, there's also opportunity to expand into new income streams such as a café, bar, or more regular events (DA approval required).
Don’t miss your chance to take the reins of East Sydney’s cult destination store — a vibrant, profitable business with heart, history, and serious creative potential.
History
Grand Days opened in 2013 and has grown steadily into a cult destination.
Originally a bookstore, it has evolved into a globally recognised vintage fashion boutique, while still honouring its literary roots.
A major renovation in 2020 transformed the spacious site into the beautifully curated boutique and multi-purpose event space that exists today.
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