Iconic Children's Clothing Brand - E-commerce and Wholesale

4 days ago

Location:
Bundoora 3083 > Melbourne - Greater > Victoria

Investment level:
$34,000 (Negotiable) + SAV

Type:
Business

Industry:
Retail > Fashion

Private Seller Kapow Kids

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Contact

Andrea Goulding
 

Summary

Its time for a new owner! Established in 2013, KaPow Kids is a boutique children’s fashion brand with strong brand equity, loyal customers, and a cult Instagram following of 62K+.

Revenue

$182,275 pa

Rent

$0 pa

Location Details

Brand can be operated anywhere in Australia. Stock is currently held in Melbourne.

Potential

The founder has been running the business for almost 13 years, it has huge potential to scale. Some scale ideas would be:
1. Scale Wholesale - Leverage the current stockist network and wholesale agents in WA and QLD to drive national coverage. Strategic targets could include department stores such as Myer and David Jones, along with premium kidswear boutiques and lifestyle/gifting retailers.
2. Online Marketplaces
3. Explore International Markets
4. Expand Product Offerings
5. Invest in Digital Marketing

Skills

No formal qualifications required. Suitable for someone with basic eCommerce, marketing or social media knowledge. Ideal for an existing online seller, boutique retailer or parent seeking a flexible work-from-home business. Systems and supplier relationships already in place to allow smooth transition. 1 month Owner support available.

Hours

Work as much as you want to, very flexible career. Work from home. Perfectly suited for parents.

Lease

N/A

Employees

None

Reason for Sale

The founder started the business when her children were young so that she could work from home. They are now teenagers so she's ready for something new.

About the Business

Established in 2013, KaPow Kids is a boutique children’s fashion brand with strong brand equity, loyal customers, and a cult Instagram following of 63K+. The brand is known for its exclusive, print-forward collections that celebrate playful self-expression for babies and kids aged 0–8 years. This is an outstanding chance to acquire a trusted e-commerce brand celebrated for its beautiful, high-quality products and a thriving community of loyal customers. Operating on a lean DTC + wholesale model via Shopify, the business has been run part-time and grown largely organically - with untapped potential across local and global markets. With a library of exclusive prints and tech packs, wholesale partnerships, and an AW26 collection ready for production, KaPow Kids is poised for growth under new ownership.

History

After having her first baby, Flynn (now 14 yrs) Andrea decided to leave the corporate world of Architecture to start her own business from home. She bought a sewing machine from Spotlight and taught herself to sew from YouTube! Demand for Andrea's quirky designs rapidly increased so much, almost overnight, she was selling out. Making things by hand just didn't cut it anymore, so she started manufacturing in a small family ethical factory overseas. Flash forward to now, and KaPow Kids is now stocked in many boutiques Australia wide.

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