Summary
Established home organisation & eCommerce Business. Approx $100k stock at cost, Shopify store, socials & brand IP included. Home-based, fully relocatable, walk in walk out at stock value.
Location Details
Home-based and fully relocatable — no lease or premises required. Stock is currently held in Sydney and can be moved anywhere in Australia. Run it from a garage, spare room or your existing business premises.
Potential
Significant upside for an owner who can give the brand full attention. Grow via social media and influencer collaborations, online marketplaces (eBay, Amazon AU), markets and popups, wholesale/B2B supply, and add-on services such as pantry styling and home organisation. Expand the higher-margin in-house branded lines and build out email marketing. The current owner works full-time elsewhere, so the business is trading well below its potential — a hands-on owner can lift sales quickly.
Skills
No specific qualifications or experience required — full training and handover provided. Suits a first-time business owner. Basic familiarity with Shopify and social media is helpful but easily learned; the store is fully built and simple to run from home. Ideal for someone with a passion for home organisation, styling or homewares retail.
Hours
Fully flexible — currently run part-time around a full-time job. Scale hours up or down to suit your goals.
Lease
No lease and no premises required — operate from home or fold it into your existing business premises.
Employees
None — fully owner-operated with no staff or wages. Everything can be managed by one person from home, with the option to outsource pick/pack or use contractors as you grow
Reason for Sale
The owner has returned to a full-time corporate career and no longer has the time to give the brand the attention it deserves. She is seeking a quick, clean sale to a new owner who can hit the ground running.
About the Business
On offer is an established Australian online retailer specialising in home organisation and
pantry storage — one of the most consistently popular home categories, driven by the ongoing home-organisation trend across Instagram, TikTok and Pinterest. The business name and website are withheld for confidentiality and will be disclosed to genuine buyers on enquiry.
This is a rare opportunity to acquire a complete, ready-to-trade eCommerce business priced essentially at stock value — the brand, website and social media accounts come with it. It would be an ideal bolt-on for an already established home organisation business, professional organiser, cleaning business, relocation/unpacking service or interior stylist — add a ready made product arm and retail revenue stream to your existing client base overnight. Equally suited to a first-time buyer wanting a turnkey online business.
WHAT'S INCLUDED
• Approx. $100,000 (at cost) of saleable stock — non-perishable, easy-to-ship inventory from premium, well-known homewares brands, plus the business's own branded product lines (glass jars, spice jars, and canisters). A recent stocktake and full brand list are available to genuine buyers.
• Fully built Shopify store — 50+ live product lines with professional imagery and SEOready product descriptions. Start trading on day one.
• Brand and IP — the business name, logo and premium .com.au domain.
• Social media accounts — Instagram and Facebook with an engaged following.
WHY THIS OPPORTUNITY
• Walk in, walk out — no fit-out, no setup costs, stock on hand ready to sell.
• Home-based and fully relocatable — no lease and no staff. Keep overheads near zero.
• Flexible — run part-time or scale up full-time.
• Clean, simple sale — business and assets only (stock, brand, website, socials). No liabilities transfer.
Full details and a recent stocktake are available to genuine buyers following an initial
conversation.
History
Founded by the current owner, the business grew from a passion for home organisation into an established online retail brand. Over that time it has developed its own branded product lines alongside premium homewares brands, built a professional online store, and grown an engaged social media following. Further background, including financials, is available to genuine buyers on enquiry.
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