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Launch Ready Premium Lifestyle Brand with Inventory & Manufacturing | Skip Dev
Summary
Winkies, an AU-developed Cooler & Cocktail Mixer brand. e-commerce stores - Australia and the United States. AU & US websites, AMZ AU & US, I.P. & inventory. Pre Profit Opportunity-work anywhere.
Revenue
$150 pw
Rent
$0 pw
Expenses
$150 pw
Location Details
Work from Home or Anywhere
Potential
Winkies is currently pre-profit but offers significant upside. Growth opportunities include expanding the soft cooler range and launching the patent-pending hard cooler and insert products. AU and US trademarks, websites and Amazon stores are established. The Good Cocktail Co. distribution agreement adds an all-natural cocktail mixer range with strong potential for retail, online and corporate sales, while repeat purchases provide recurring revenue not normally available with coolers.
Skills
No specialist qualifications are required. The business can be operated remotely by one person or added to an existing operation. Experience with Shopify, Amazon, digital marketing, inventory management and new product launches would be useful. Wholesale or retail sales experience would help grow The Good Cocktail Co. all-natural mixer range and secure retail stockists. Full handover, supplier introductions, product files, distribution contacts and brand assets are included.
Hours
Work from home - 10hrs per week
Lease
Not Applicable
Employees
Nil
Reason for Sale
I also operate a larger, established e-commerce & warehouse business and have decided to focus my time and capital on growing that operation. Winkies has required substantial product development, branding and investment, but now needs a dedicated owner to develop the cooler range, patent-pending products and cocktail mixer distribution opportunity. The sale is simply my decision to concentrate on one business.
About the Business
Winkies Coolers is an Australian-developed cooler and outdoor-products brand with established sales infrastructure in Australia and the United States.
The business also holds a distribution agreement for The Good Cocktail Co., an all-natural cocktail mixer range. This creates an additional opportunity to build wholesale and retail distribution while generating repeat-purchase revenue alongside the cooler products.
The sale includes:
• Australian and US Shopify websites
• Australian and US Amazon stores
• Approved trademarks in Australia and the US
• Patent-pending cooler product designs and IP
• Soft backpack and wheeled cooler ranges
• Developed hard cooler concept, samples and CAD files
• The Good Cocktail Co. distribution agreement
• Brand assets, photography and marketing materials
• Established supplier and manufacturing relationships
• Stock in Australia and the United States
• Full handover and supplier introductions
The soft cooler range includes backpack and wheeled coolers with removable dividers, drainage plugs, dedicated storage and collapsible bowls.
The major opportunity is the developed hard cooler and patent-pending insert system. Samples have been manufactured allowing a new owner to progress the product without starting from scratch.
The Good Cocktail Co. range is another growth channel. All-natural cocktail mixers are suited to online sales, events and distribution through liquor & food retailers. Offers ongoing repeat sales.
Can be operated from anywhere and would suit:
• An existing e-commerce or Amazon operator
• A camping, outdoor, boating or lifestyle business
• A liquor, hospitality or gourmet-products distributor
• A promotional-products or corporate-gifting supplier
• A buyer wanting a developed brand without starting from zero
The business is currently not profitable and is priced accordingly. I am selling because my larger, established e-commerce business requires my full attention.
This is an asset and growth opportunity rather than an established profit stream. Significant time and capital have already been invested in product development, branding, websites, IP, suppliers and Australian and US sales infrastructure.
Business, intellectual property and operating assets: $10,000.
Stock will be sold separately at an agreed value. Flexible payment arrangements may be considered for the right buyer.
Further information is available after an initial discussion. Detailed supplier, distribution, product and IP information will be provided to qualified buyers under confidentiality.
History
I created Winkies to solve a common problem: traditional coolers become disorganised, with food, drinks and ice mixed together. The products sold well and were strongly received at RV and outdoor shows, proving market fit. I then developed the AU and US websites, Amazon stores, approved trademarks and patent-pending range. The Good Cocktail Co. distribution agreement was added to provide a complementary all-natural mixer range with retail potential and repeat revenue.
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