Summary
Established premium gifting business with 5,000+ customers, proven supplier network, strong brand identity and $60k+ invested in marketing and advertising. Significant investment in brand and growth.
Revenue
$55,000 pa
Rent
$0 pa
Expenses
$25,000 pa
Net Profit
$30,000 pa
Location Details
Online E-Commerce, delivering interstate therefore available to anyone in Australia.
Potential
Di Lusso has significant potential for a new owner with the time and energy to scale. The business has 5,000+ customers and leads, 9,000+ Instagram followers, 2,000+ Facebook followers and an established supplier network. Over $60,000 has been invested in marketing and advertising, alongside substantial investment in the website, branding, photography and identity. With opportunities across corporate gifting, email marketing, social media, partnerships and repeat customers, the foundations for growth are already firmly in place.
Skills
No specific skills or industry experience required. An ideal owner would have a creative mindset, a good eye for products and presentation, and an interest in gifting and e-commerce. Established supplier relationships will be provided, along with details for the trusted local manufacturer used for Di Lusso's custom decals and personalisation. Existing systems and processes make the business easy to learn and operate.
Hours
Work at your own pace. A flexible side hustle with the potential to grow into a full-time business.
Lease
No lease
Employees
No Employees
Reason for Sale
Di Lusso has been a fantastic business to build, however my full-time career and other commitments mean I simply no longer have the time to give it the attention it deserves. The business has strong foundations, an established customer base, supplier relationships and significant growth potential. Rather than leave that potential untapped, I would love to see it taken over by someone with the time, creativity and drive to take Di Lusso into its next chapter.
About the Business
Di Lusso is an established Australian premium gifting business specialising in beautifully curated gift boxes for personal, corporate and special occasion gifting.
Significant investment has already been made in building the brand, including approximately $5,000 in the website, $3,000 in professional photography and over $60,000 in marketing and advertising, alongside branding, packaging and content creation.
The business has an established audience of 5,000+ customers and leads, 9,000+ Instagram followers and 2,000+ Facebook followers. Di Lusso has also been featured by Time Out as one of the best gift hamper businesses, supporting strong credibility, organic reach and ongoing enquiries.
The sale includes approximately $9,780 of ready-to-sell stock at cost, established supplier relationships, customer and EDM databases, Shopify customer data, branded creative assets, packaging and equipment. Trusted suppliers and details of the local manufacturer used for custom decals and personalisation will also be provided.
One of the biggest advantages of Di Lusso is that the costly and time-consuming work of establishing a premium brand has already been completed. A new owner can step into an existing business with brand recognition, an engaged audience, proven products, established suppliers and the infrastructure required to trade.
The business has successfully grown from direct-to-consumer gifting into B2B and corporate gifting, securing orders from recognised brands including Land Rover, real estate agencies and other businesses. There is significant opportunity to develop this further into recurring corporate accounts and larger-volume orders.
The existing customer database provides an immediate audience for product launches, seasonal campaigns and email marketing without having to build a following from scratch. Further opportunities exist across corporate gifting, real estate and settlement gifts, weddings and events, partnerships, social media and paid advertising.
Di Lusso can be operated flexibly as a side hustle or scaled into a full-time business. No specific experience is required, just a creative mindset, good eye for products and the motivation to grow it.
The brand, audience, stock, suppliers and infrastructure are already established. With consistent attention and fresh energy, there is considerable scope for a new owner to take Di Lusso into its next stage of growth.
History
Di Lusso was established in 2020 during COVID, becoming known for personalised glassware and its popular Feel Good Hampers, helping people stay connected during isolation. The brand quickly grew from consumer gifting into corporate gifting, completing orders for clients including Land Rover, real estate agencies and other businesses. Today, Di Lusso has an established customer base, strong online presence and trusted supplier network.
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