Summary
Beautifully branded mum/lifestyle ecom business. Includes inventory. Plug & play with strong niche. $30–40K, open to offers.
Location Details
This is an online e-commerce store, so can be run from anywhere and service anyone.
Reason for Sale
Personal — stepping back due to a new season of life and changing capacity.
About the Business
This brand was created to simplify and elevate the everyday for mums — focusing on comfort, ease, and thoughtful design. The brand sits in the motherhood / postpartum / lifestyle space, with a strong emphasis on aesthetic, wearable essentials.
What’s included in the sale:
Full brand ownership (name, assets, and IP)
E-commerce website (ready to run)
Social media accounts (with engaged, niche audience)
All existing inventory (included in sale)
Supplier and manufacturing contacts
All creative assets (imagery, content, branding files)
Why this brand has potential:
Clear niche within the motherhood market (strong, evergreen category)
Established branding and visual identity (ready to scale with ads/content)
Product-market fit already validated
Ideal for a content creator, mum founder, or someone wanting a “plug and play” brand
Who this would suit:
A mum or creator wanting to step into a brand with heart and direction
An e-commerce operator looking to expand into the motherhood space
A boutique owner wanting to grow an online presence
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