Summary
Baby & beach equipment hire, foldaway bed hire, professional pram and carseat cleaning, child restraint safety checks and installation services.
Revenue
$226,000 pa
Rent
$37,200 pa
Expenses
$118,000 pa
Net Profit
$71,000 pa
Location Details
Warehouse located in Miami, Gold Coast
Potential
The business offers numerous opportunities for a new owner to expand revenue streams and capitalise on existing customer demand. Potential growth areas include:
• Online e-commerce store selling baby & beach equipment
• Mobility and disability equipment hire
• Linen hire
• Scooter and bicycle hire
• Surf and beach equipment hire
• Babysitting and childcare referral services
• Airport transfer and shuttle services
Skills
For insurance purposes employees must complete the online ACRI carseat installation course. General administration experience.
Hours
Monday to Friday 9am - 4pm (but we generally close at 2.30pm); Sat & Sun 9am - 12pm
Lease
3 year lease with an option to break out of lease after 1 year. Lease expires 2029
Employees
Currently 2 part time casuals
Reason for Sale
After 15 wonderful years and countless comments from customers saying, “what a great little business,” we’ve decided the time has come to hand the baton over to a new owner who will love this business as much as we have.
About the Business
Baby by the Beach Hire is the Gold Coast’s premier baby equipment, holiday gear, and foldaway bed hire service.
Products and Services
Baby by the Beach Hire offers a comprehensive range of equipment and services, including:
• Baby equipment hire
• Beach gear hire
• Foldaway bed hire
• Professional pram and car seat cleaning
• Child restraint safety checks and installation services
• Mobile car seat installation by trained and accredited technicians
Customer Base
Baby by the Beach Hire serves a diverse range of customers, including:
• Australian families travelling with young children
• International visitors
• Grandparents and friends hosting visiting families
• Budget, mid-range, and luxury accommodation providers
• High-profile and VIP clients
The business enjoys a high level of repeat business, with many customers returning year after year for family holidays. It also maintains strong relationships with approximately 30 hotels and holiday rental agencies across the Gold Coast, with several accommodation providers keeping foldaway beds permanently on-site for guest use.
What Sets Us Apart
Baby by the Beach Hire has established itself as a trusted and respected brand through its commitment to quality, reliability, and customer care.
Our key points of difference include:
• Boutique, family-focused brand image
• Premium-quality equipment maintained to the highest standards
• Friendly, professional, and reliable service
• Seven-day availability
• Competitive pricing and special offers
• Accredited safety expertise
• Strong relationships with accommodation partners
• Strong online presence supported by excellent customer reviews
Our Mission
At Baby by the Beach Hire, our mission is to exceed customer expectations at every opportunity. We believe that quality matters, and we are committed to providing the best equipment, the best service, and the best experience for every customer. This dedication has enabled us to build long-term relationships, secure loyal account holders, and become a trusted name for families and accommodation providers across the Gold Coast.
History
Established in 2011, the business has built a strong reputation for providing families, accommodation providers, and visitors with high-quality equipment and exceptional customer service.
Over the years, the business has continued to expand and evolve. In 2022, we acquired All Baby Hire, further strengthening its position within the local market. In 2023, the business moved into a warehouse and introduced professional pram and car seat cleaning services, and in 2025 expanded again through the acquisition of Resort Hire (Foldaway Beds).
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