Summary
Ben & Jerry's Flinders lane has been standing for over more than 10 years in Melbourne CBD, with stable sales & more growth to come given the Town Hall & Flinders Street stations entrance openings.
Location Details
222 Flinders lane, Melbourne
Flinders lane Melbourne location. We’re seeking a passionate franchise to continue this store to life in this high food traffic. With strong growing community, it’s the perfect place to own your Ben & Jerry's store.
Potential
Plenty of potential to grow this business:
- expand repeat catering business (leading in AU NZ)
- expand online ordering business (leading in AU NZ)
- with new station opening (Town Hall & Flinders Street) and entrances, foot traffic will grow
Skills
POS and cash handling
Opening/closing procedures
Stock rotation and ordering
Freezer checks and cleaning routines
Customer service and upselling
Taking custom or special orders
Basic staff rostering/supervision
Reviewing daily sales reports
Posting simple social media promos
Managing delivery platforms
No chef, accounting, or franchise experience required. Training provided for smooth transition.
Hours
Open 365 days, Sunday - Thursday: 12noon to 11PM, Friday & Saturday: 12noon - midnight
Lease
5+5 years lease, lease just recently renewed in December 2025
Employees
15-18 employees in total currently
Reason for Sale
Continuing Family business
About the Business
Becoming a Ben & Jerry’s franchisee means joining a brand that’s as committed to social impact as it is to creating euphoric ice cream experiences. Here’s why:
Iconic Brand with a Loyal Following: Recognised globally for its unique flavours, fun branding, and strong social values.
Comprehensive Support: Benefit from extensive training, marketing assistance, and ongoing operational guidance to set your franchise up for success.
Proven Business Model: Backed by Unilever, Ben & Jerry’s offers a stable and scalable business framework that prioritises quality and community impact.
Exclusive Location Opportunities: Access to high-traffic, premium locations across Australia with exclusive franchise rights.
Values-Driven Business: Join a brand that actively supports climate action, social justice, and Fairtrade, creating positive change with every scoop.
Scoop success. Scoop joy. Scoop change.
History
Ben & Jerry’s has been bringing joy to ice cream lovers since 1978, serving up chunky, funky flavours with a side of social conscience. Founded by best friends Ben Cohen and Jerry Greenfield in Vermont, the brand has always stood for more than just ice cream.
Since arriving in Australia in 2009, Ben & Jerry’s has opened over 30 Scoop Shops nationwide, spreading peace, love, and ice cream in local communities.
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