Location:
Regional WA > Western Australia
Investment level:
$495,000
Type:
Business
Industry:
Commercial Services > Manufacturing, Wholesale & Distribution > Manufacturing Wholesale
By 2050, the Peel Development Commission expects the region’s population will have risen to 444,000.
$197,000 pa
PEEL
By 2050, the Peel Development Commission expects the region’s population will have risen to 444,000. As part of preparing for this, the Commission has introduced Transform Peel, a 35-year project to create new projects and industries.
A Regional Investment Blueprint has been developed which identifies multiple opportunities for new businesses to start up, or existing ones to relocate to the region. Those businesses will, of course, all require signage of some sort.
Genuine sale as the current owner is retiring.
ESSENTIAL SERVICE BUSINESS WITH IMMEDIATE EXPANSION OPPORTUNITIES
REPEAT ORDERS WITH LIMITED MARKETING
KEY FEATURES OF A SOLID RECESSION PROOF BUSINESS
* Low risk – onward-upward sales trend despite covid19 epidemic and economic downturns
* Long established for 3 decades – proving it can grow in economic downturns
* High asset mix in the purchase price
* The low staff of four full-time employees plus the owner
* The owner works around 30 hours per week
* Immediate potential to expand with limited advertising undertaken
* Low stock holding and working capital requirements
* Ease of operation with minimal experience needed
* Self-propelled sales growth via word-of-mouth and website
* There are several benefits to having business signage custom-made for a business, whether to adorn a building or a vehicle or to place elsewhere as temporary or permanent advertising.
The long-standing reputation of the business requires no aggressive marketing strategies or external sales force, as sales are generated primarily by customer referral and word of mouth.
Increased sales could be achieved by implementing additional sales generators. Customer retention features include:
State-of-the-art equipment – the business has kept pace with technology and along with well-trained staff maintains and operates the equipment.
The location is close to customers for convenience and is located in the main industrial area on one of the major roads, allowing easy access and exposure.
Intellectual property relating to some customers remains with the business and hold their graphic art on file meaning reordering is easier and it’s less costly to have graphics redesigned.
A long trading history, with many customers trading with the business for since establishment this business prides itself on its quality of service and customers refer others to the business and return to it over the years.
Proven systems are in place and schedule all jobs and adhere to the schedule whenever possible (sometimes the weather has an impact) so its customers can maximise their branding and advertising exposure.
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