About the Business

Step into a proven, profitable drinkware business that’s carved out a unique niche in the Australian market. With a focus on high-quality, premium insulated products for adult beverage occasions, gifting, and outdoor lifestyles, this brand has built a loyal following and strong relationships with both retail and wholesale customers.

The business stands out for its dual-channel model: direct-to-consumer sales through a modern, user-friendly online store and a thriving wholesale arm supplying retailers, clubs, and corporate clients. The added capability of custom laser engraving and personalisation gives the brand a competitive edge, driving higher order values and strong demand for gifting, events, and branded merchandise.

With streamlined operations, documented procedures, and the flexibility to operate from a warehouse or transition to third-party logistics, the business is set up for efficiency and scalability. An experienced VA handles digital admin and customer support, further minimising staffing needs and making the transition to new ownership seamless.

The brand enjoys a robust digital presence, with an active Shopify website, established social media channels, and a reputation for reliability and quality. Its strong supplier relationships, repeat wholesale orders, and broad appeal for both everyday use and special occasions set the stage for continued growth.

Whether you’re looking to run your own operation, expand your portfolio, or leverage the business’s strong foundation for new product launches, this is a rare opportunity to make your mark in a lucrative, growing niche, without the headaches of starting from scratch.

Key Features:
- Profitable online drinkware business with wholesale and personalisation strengths
- Modern, scalable systems and low staffing requirements
- Flexible operations: warehouse, home, or 3PL options
- Strong brand, active digital presence, and repeat B2B/B2C customers
- High growth potential with new product pipeline and expansion levers

Don’t miss your chance to own a scalable, profitable drinkware brand with a unique market position and strong growth levers. Enquire today to find out more.