Internal Ref: 146
Summary
Plant Tiles Australia is a well established business in the landscaping industry that has successfully created a niche product that hold very strong market demand.
Skills
The business has a competent team headed by a Production Manager who, with the necessary systems and procedures in place, ensures the efficient operation of the nursery.
About the Business
Plant Tiles Australia is a highly profitable business that has developed the propagation methods, and sale, of low growing ground covers in Plant Tile form. Plant Tiles are generally used in landscaping projects to produce instant green coverage, providing a mature finish for both amateur gardeners and professional landscapers.
With such a unique product that offers ease of installation, convenience and value to its target markets, the business has achieved steady growth and achieved a large retail and wholesale client base. Strong potential for global expansion is demonstrated by the number of international enquiries received.
The demand for Plant Tiles is increasing for a number of reasons. Town Planning laws have legislated an increase in the percentage of green space for new developments. Thus, architects and builders, searching for low maintenance ground covers to comply with the legislation, have adopted the Plant Tile for such applications. Additionally, building lots are steadily reducing in size, resulting in small areas of lawn which make the purchase of a lawnmower absurd.
Furthermore, the demand for greenery in homes, offices and outdoor living spaces is increasing as scientific studies have proven that plants promote positive mental and physical health. As such, Plant Tiles Australia is in a key position to drive sales and achieve further growth.
The business constantly receives local and international enquiries through its website, email and social media accounts. Initially, the owners attended 9 trade shows in Qld, NSW and Vic to raise brand awareness and, in the past, have advertised in relevant industry magazines. However, demand has been consistently strong which has enabled the business to operate with no active advertising or promotions. This demonstrates the strong potential for an incoming owner to advertise the products of the business to increase profitability and expand brand awareness.
This sale offers a raw opportunity for prospective purchasers, to own and operate a business with a unique product that has novel and diverse production methods that has established supply and distribution systems. The current owners have already dealt with the challenges of conceptualising, researching, developing and commercialising a unique product that experiences strong demand.
Land Area 2.03 Hectares
FULLY-EQUIPPED NURSERY AND FACILITIES
The business has a purpose-built production facility in Waterford West, Qld, featuring a 1000sqm automated Venlo style, polycarbonate clad greenhouse, 2000sqm nursery covered with shade cloth and a 5
History
The owners conceptualised the business in 2012 and produced their first Plant Tile sale in 2015.
Construction of the first stage included the greenhouse, seeding shed and the office was completed in 2013. Demand for the Plant Tiles drove the second stage of construction, a 1000sqm shade cloth nursery in 2018 and the third stage of a further 1000sqm shade cloth nursery in 2021.
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