Summary
A premium, pre-launch eCommerce gifting brand. Original signed prints on canvas, ready-to-hang wall art, beautifully wrapped, with greeting card and printed personal message or classic poem.
Location Details
Online eCommerce business. The business was established in Sydney, Australia, but can be run from any location nationwide enabling full location flexibility.
Potential
A premium, pre-launch eCommerce gifting brand based in Australia. The brand creates an unforgettable unboxing and emotional gifting experience and is positioned as a premium gift for partners, friends, family, and lovers. The website is built in WordPress and WooCommerce, and operations are designed for low-overhead, print-to-order fulfilment. A turnkey opportunity for a creative entrepreneur, marketer, or business owner seeking a polished brand positioned for scalability and growth in the premium gifting market.
Skills
No technical background is required. Ideal for entrepreneurs, marketers, creatives or first-time eCommerce operators looking for a polished, low-risk entry into a high-margin market.
Hours
The business can be managed as a side business or full-time venture. Hours are based on order fulfilment and marketing.
Lease
No lease is required. 100% online and location independent.
Employees
Owner-operated. It can be run by a single person with capacity to scale as needed.
Reason for Sale
The owner is focusing on other projects.
About the Business
About the Business
A premium online gifting brand offering original and signed prints on canvas, ready-to-hang artwork, beautifully packaged and paired with heartfelt messaging. Each product is themed around four sentiments, wrapped in custom-designed wrapping paper, and includes a greeting card in the image of the selected artwork with either a printed personalised message or one of twelve classic poems from literary greats, perfectly matched to the gift sentiment. An unforgettable unboxing experience.
Growth Potential
The business is uniquely positioned at the intersection of visual art, romantic messaging, premium gifting, and the unboxing experience. No direct competitors in the Australian market currently combine original canvas art with poetic theming in this format. All assets are in place, the brand has been created, and the eCommerce business is ready for immediate customer purchasing. The premium gifting market in Australia continues to grow, particularly in personalised and emotional gift segments. Opportunities exist to scale through digital advertising, influencer marketing, and collaborative partnerships in lifestyle and gifting niches. Sales and partnership opportunities for premium gifting for anniversaries, birthdays, celebrations, special occasions, and gifting for the bridal market, new mothers, and gifting occasions including Christmas, Father’s Day, Mother’s Day, and Valentine’s Day.
Financial Summary
A pre-launch business with over $25,000 invested in the development of the brand and business. Margins on the current business model range from 44% to 49%. The breakeven point for a buyer of the business is between 65- and 126-unit sales (products sold), based on the current Product Pricing Model.
Assets Included in Sale
• WordPress website, and WooCommerce shopping cart, with SEO-optimised copy.
• Written content assets for the website, and policies.
• Intellectual Property (IP) rights assignment.
• All brand assets, logo, style guide, and artwork design files.
• Product, packaging, and lifestyle photography (+190 photos).
• Content artwork for social media, blogs, and digital marketing (+200 images).
• Social media accounts: Instagram, Facebook, LinkedIn, Google My Business.
• Meta Business Manager and Google Analytics accounts.
• Supplier list, marketing database, and custom packaging templates.
Inventory and Equipment Available in Sale
• Custom manufactured boxes, wrapping paper, packaging stickers, and greeting cards.
• Thermal label printer, paper cutter, and wrapping paper roll dispenser.
History
Development History
Developed over 18 months including original photography, brand strategy, professional photography, brand identity, supplier sourcing, packaging manufacturing, website development and eCommerce setup, and content development. The successful Buyer gains access to a fully developed, premium positioned, launch-ready brand and eCommerce store with premium brand assets, unique market positioning, and strong growth potential.
Upon Request
1. Sales Brochure Available.
2. Sales Prospectus Available.
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