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Mad Mex Franchise | Melbourne CBD, VIC | Multiple Franchise Opportunities - New
Summary
Ideal for a first-time business owner, this opportunity won't last long Location: Mernda, VIC Business Type: Franchise – Retail Food Priced from: $300,000-$350,000 (Turnkey Investment)
Royalties
7% of gross
Marketing Fees
3% of gross
Location Details
This is your opportunity to purchase a brand new, ready-to-go business in the heart of Melbourne's biggest growth area. Perfect for anyone looking to step into a turnkey franchised location supported with all the business tools you need for success
About the Opportunity
Buying a Pattysmiths franchise offers the opportunity to step into a fast-growing, premium burger brand backed by a proven business model and national support. You’ll be part of the respected Concept Eight group, with access to established systems, comprehensive training, and ongoing marketing support. With a strong reputation for quality, unique product offerings, and a loyal customer base, Pattysmiths gives you the tools to succeed with reduced risk and the freedom of being your own boss in a thriving industry.
* Proven Sales and future opportunity for growth
* Comprehensive training
* Marketing support
* National buying power
* Operational analysis
* Multiple revenue streams
Marketing support
When you purchase the Pattysmiths franchise, you’ll benefit from comprehensive marketing support designed to drive brand awareness and foot traffic from day one. As part of the national Pattysmiths network, you'll have access to professionally executed marketing campaigns across digital, social media, and traditional platforms—managed by an experienced head office team. This includes seasonal promotions, local area marketing guidance, national brand campaigns, and support with online ordering and delivery platform visibility.
Training provided
When you buy a Pattysmiths franchise, you receive full training and ongoing support to set you up for success. This includes hands-on operational training, staff onboarding guidance, and access to proven systems and procedures. Whether you have hospitality experience or not, the head office team ensures you're confident in managing day-to-day operations and delivering the premium Pattysmiths experience customers expect.
Skills
No formal qualifications are required to purchase a Pattysmiths franchise, but strong leadership, a customer-first mindset, and a passion for hospitality are highly regarded. Ideal candidates are hands-on operators with good communication skills, a willingness to follow proven systems, and the drive to grow a successful business. Previous experience in food service or retail is helpful but not necessary, as full training and support are provided to help you thrive.
Length of Agreement
An initial 7-year term with options for a further 2 x 7 years
Year Business Established
2018
Year Franchising Commenced
2018
History
Pattysmiths burst onto the Australian burger market in 2018 with the vision of bringing handcrafted, gourmet-style burgers to the fast-casual dining space. Known for using high-quality ingredients and a unique "smashed patty" cooking technique, Pattysmiths quickly gained popularity for its burgers and sides. As part of the Concept Eight group (which also owns Noodle Box and others), Pattysmiths has expanded across Australia through a franchise model, earning a strong reputation for quality and innovation in the burger market.
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