Summary
Established for seven years, this Australian brand specialises in luxury personalised bamboo and satin sleepwear, blending sustainability with premium craftsmanship.
Revenue
$80,000 pa
Rent
$0 pa
Expenses
$34,000 pa
Net Profit
$46,000 pa
Location Details
Stock and operations are located in Port Melbourne
Potential
Maison is a premium, 7-year-old sleepwear brand with a loyal customer base, $40K in stock, and fully automated operations, no warehouse, no late nights, no packing boxes. Monogramming is outsourced, fulfillment is streamlined, and the brand has never run a sale—built on full-price, organic demand. Ideal for someone ready to step in and scale.
All the groundwork is done. The opportunity is real.
Serious buyers only.
Skills
No specific experience required. The business is fully operational with outsourced fulfillment and a streamlined process. Basic e-commerce understanding, customer service, and light social media management are helpful but not essential. Training and handover support will be provided to ensure a smooth transition.
Hours
The business can be run in 1 to 2 hours per day. Tasks include checking orders, responding to customer enquiries.
Lease
No lease
Employees
No employees required. Fulfillment and monogramming are outsourced. You can run the business independently.
Reason for Sale
Balancing a full-time job and other commitments means I can’t give the business the time and focus it deserves. It’s ready for someone to take over and grow.
About the Business
Maison is a premium sleepwear brand established over seven years ago, built on quality, personalisation, and a strong customer experience. Focused on monogrammed pyjama sets, Maison has carved out a loyal niche in the gifting and bridal markets. Every set is custom-personalised and delivered in premium branded packaging, making it a sought-after option for thoughtful, higher-end customers.
The business comes with approximately $40,000 worth of current stock, which is included in the sale. Operations are almost entirely outsourced. Orders are processed automatically through the website, and monogramming and dispatch are handled by a trusted partner. This means there is no need for the owner to pack orders or handle day-to-day logistics. The business can be managed in as little as 1 to 2 hours per day, making it an ideal opportunity for someone with a full-time job, a side hustle mindset, or looking to scale with marketing.
Maison has historically relied on organic social media, returning customers, and word-of-mouth rather than paid advertising or SEO-heavy strategies. Instagram, Pinterest, and Facebook have been key channels, supported by engaging product imagery and consistent branding. The brand has never run a sale or discounted its products, building value around full-price, high-quality offerings. That positioning leaves headroom for more promotional flexibility if desired by a new owner.
There is strong potential for growth through targeted marketing, influencer partnerships, email campaigns, and SEO development. With solid systems already in place and a clear market position, the brand is ready to be taken to the next level. This is not a start-from-scratch business, but a fully functional, premium brand with history, stock, systems, and customer base already established.
Whether you are looking for a hands-off income stream, a brand to scale, or a creative project with a proven base, Maison is a ready-made opportunity with real potential.
History
Maison has operated for over 7 years, with steady organic growth and a loyal customer base. Monthly revenue averages around $5,000, with peaks over $11,000 during key gifting seasons. Profit margins sit between 60 to 70 percent. The business is lean, with low overheads and outsourced fulfillment. Around $40,000 worth of stock is included in the sale. Financial details can be provided to serious buyers.
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