Summary
Established for seven years, this Australian brand specialises in luxury personalised bamboo and satin sleepwear, blending sustainability with premium craftsmanship.
Revenue
$80,000 pa
Rent
$0 pa
Expenses
$34,000 pa
Net Profit
$46,000 pa
Location Details
Stock and operations are located in Port Melbourne
Potential
Maison is a premium, 7-year-old sleepwear brand with a loyal customer base, $40K in stock, and fully automated operations, no warehouse, no late nights, no packing boxes. Monogramming is outsourced, fulfillment is streamlined, and the brand has never run a sale—built on full-price, organic demand. Ideal for someone ready to step in and scale.
All the groundwork is done. The opportunity is real.
Serious buyers only.
Skills
No specific experience required. The business is fully operational with outsourced fulfillment and a streamlined process. Basic e-commerce understanding, customer service, and light social media management are helpful but not essential. Training and handover support will be provided to ensure a smooth transition.
Hours
The business can be run in 1 to 2 hours per day. Tasks include checking orders, responding to customer enquiries.
Lease
No lease
Employees
No employees required. Fulfillment and monogramming are outsourced. You can run the business independently.
Reason for Sale
Balancing a full-time job and other commitments means I can’t give the business the time and focus it deserves. It’s ready for someone to take over and grow.
About the Business
• Proven trading history and strong organic audience
• Established reputation with full intellectual property ownership
• Ideal hands-off business model requiring minimal daily involvement
• Significant growth potential through marketing and expansion
Operations and Structure:
• AUD 40,000 in current retail stock (included in sale)
• Products: Women’s and men’s bamboo sleepwear sets (bestseller: pink short-sleeve)
• Fabric: High-quality bamboo for softness and breathability
• Packaging: Branded boxes, ribbon, tissue, swing tags, stickers
• Fulfilment: Orders automatically flow to a Melbourne partner managing monogramming, packaging, and dispatch
• Owner time commitment: 1–2 hours per day (oversight and messaging only)
• Supplier: Long-standing certified Chinese manufacturer with organic bamboo and modern slavery certifications
• Lead time: 4–6 weeks with flexible MOQs
• Freight: Established air and sea partners
Website and Systems:
• Platform: Shopify
• Ownership: Domain (maisonlife.com) and Shopify account owned outright
• Functionality: Seamless checkout, automated payment gateway, shipping and tracking integrations
• Integrations:
– Google Analytics
– Meta Pixel
– Email system (Google)
– Review automation
– Label printing and tracking notifications
• Data Access: Exportable product, customer, and order databases
• The site is plug-and-play and ready for immediate operation
Marketing and Digital Assets:
• Organic traffic from Instagram, Pinterest, Facebook, and Google
• No discounts or promotions ever run (strong premium positioning)
• 7+ years of SEO authority and backlinks
• Google Ads and Meta Ads accounts with proven frameworks
• Email automations: welcome, cart recovery, post-purchase
• Analytics: Conversion tracking and performance dashboards active
• Google Drive includes product photography, lifestyle imagery, packaging templates, and SOPs
Transfer and Growth Opportunity:
• Fully functional and immediately operational business
• Ideal for investors, side-hustlers, or existing e-commerce owners
• Growth levers: paid advertising, influencer partnerships, SEO expansion, and email marketing
Key Highlights:
• 7+ years of brand credibility and domain authority
• Premium, high-quality bamboo product range
• Automated fulfilment and minimal owner involvement
• Fully owned IP, creative assets, and supply chain
• Genuine potential to scale through strategic marketing and range development
History
Maison has operated for over 7 years, with steady organic growth and a loyal customer base. Monthly revenue averages around $5,000, with peaks over $11,000 during key gifting seasons. Profit margins sit between 60 to 70 percent. The business is lean, with low overheads and outsourced fulfillment. Around $40,000 worth of stock is included in the sale. Financial details can be provided to serious buyers.
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