About the Business

Phone enquiries - please quote property ID 32797.

A well-established thriving business with an exceptional 25-year reputation, marked by loyal customers, a robust supplier network, and a high-demand product range. Organic growth and low overheads contribute to this highly regarded brand in the baby product industry.

Victoria-based but easily relocatable, the business is synonymous with quality, offering designer nappy bags, swaddling wraps, and baby accessories. Its products are affordable, functional, practical, and stylish, setting a standard for the highest quality.

The business has strong ties to a wide customer base, encompassing both nationwide wholesale and retail clients, including major industry retailers and platforms. Its significant market presence is underscored by these wholesale relationships. The owner relies solely on repeat business, foregoing any marketing efforts.

With a solid foundation built on a distinguished history and brand, the business offers a rare opportunity for acquisition. Easy to run but also immensely successful, positioned for further expansion in the thriving baby product industry. With minimal overheads & large following it is an attractive acquisition for established businesses in the baby industry, seeking to diversify their product offering and gain access to the biggest national baby product retail chain store in Australia and more recently New Zealand as well. It will also suit newcomers aiming to enter this recession-proof market with key players.

Highlights:

In-demand product offerings.
Enviable supplier network with top-quality manufacturers.
Strong organic growth.
Substantial competitive advantage.
Loyal, national customer base.
Long-standing wholesale customers, including major corporations.
Easy-to-run operations with systems in place.
No marketing was undertaken, offering substantial growth potential.
Excellent reputation & outstanding brand.
Clear avenues for significant expansion in a lucrative, high-growth market.
Ongoing assistance/guidance as agreed.
EOI invited by serious buyers.
Stock - at valuation (approx $110k).

Don't miss the chance to acquire this iconic brand, poised for further success & growth in the dynamic baby product industry.
Enquire today.

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