Leading eCommerce Brand of Patented Firearms Parts and Accessories

28 days ago

Private Seller

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Summary

This established eCommerce company has thrived in the firearms parts and accessories niche for the past decade, specialising in custom-made firearms and parts.

Employees

Office manager - Full time
Customer service - Part-time (2x)
Warehouse manager - Full time
Warehouse - Part-time (3-5x) Production Manager - Full-time Assembly - Part-time (4x)

Reason for Sale

The current owner is looking at other opportunities

About the Business

Established for a decade, this eCommerce business based out of the USA has carved a niche in the firearms parts and accessories market, specializing in custom-made gun parts. Its success has fueled rapid growth, resulting in a diverse product line of over 100 SKUs and an impressive average order value of $280. Renowned for its high-quality gun parts, this brand has earned the trust of firearm enthusiasts, particularly those seeking to upgrade or build their firearms from scratch.

The company astutely capitalizes on the surge in gun sales that invariably accompanies politically charged gun control debates. In 2021 alone, it witnessed a remarkable 551.3% sales increase compared to 2020. Strategic digital marketing efforts, particularly its SEO program that leverages popular search engine keywords, have further propelled its growth, attracting over 321,000 unique monthly visitors to its website. The company also boasts a sizable email database of 212,000+ subscribers and a robust social media marketing campaign that taps into the influence of YouTube personalities within the firearms community to promote its products and bolster brand reputation.

Possessing strong brand recognition for its patented products, this company is primed for expansion. Continued investment in the development of proprietary products and further expansion of its existing SKUs offer promising avenues for growth. Additionally, exploring wholesale and bolt-on strategies presents low-hanging fruit for further expansion.

With experienced personnel managing daily operations and a dedicated sales team actively promoting the company at trade shows and establishing new wholesale accounts, this company is poised for sustained growth in the years to come. It eagerly seeks a partner with a shared vision to scale its operations to even greater heights.

Call 0280892053 for a discussion during business hours or email for an NDA

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