Summary
The perfect business is FOR SALE by owner due to his retirement. • Get your return on investment within the first year of business • Low operational costs / high yield • OPEN TO OFFERS
Net Profit
$110,000 pa
Location Details
Located in the tourism hub of Perth CBD in Western Australia on the beautiful Swan River Perth’s #1 CBD destination Included is hand-made gondola, trailer, currently surveyed for 5 years, mooring lease agreement for 5 years, Website, Facebook Page.
Potential
Opportunity to get into a lifestyle business on Perth’s beautiful Swan River.
Well established boat cruise operation in Perth’s premier waterfront location. Owner retiring. Much more room for growth!
Very low operating costs, no staff (owner operated,) no fuel (electric propulsion)
Being electric it is extremely environmentally friendly with no pollution, no noise or wash, runs on a 36v motor.
Over $106,000 profit in last financial year without any advertising or social media marketing, so there is huge potential for FURTHER GROWTH.
Skills
The business is Quality Tourism and Sustainable accredited, fully surveyed commercial vessel, Class 2E with very low maintenance, an out of water survey being required only every five years, maximum 8 passengers, with all licences and permits.
A commercial skipper’s qualification, Coxswain, is required to operate it.
Hours
Biz effectively part time,average25 hours per week. Seasonal Oct-April. Current elderly owner operates 70% of potential
Lease
Jetty is securely leased from State Government dept to 11/12/28 with options for renewal. $779 incl GST per cal month.
Employees
One person. All cruises are pre-booked mostly through the website; most bookings are to celebrate a special occasion such as a birthday, anniversary or a marriage proposal, with a rising tourism market and group bookings.
Reason for Sale
The reason for the sale is retirement.
About the Business
All cruises are pre-booked mostly through the website or by phone; most bookings are to celebrate a special occasion such as a birthday, anniversary or a marriage proposal, with a rising tourism market and group bookings.
There are currently two cruise options; half hour and one hour. The half hour cruises cater mostly to couples and family groups. The one hour cruises are more up market catering mostly to couples celebrating a special occasion with various packages including a bottle of champagne, red rose and chocolates, and option of a seafood platter or cheese and deli meats platter provided by nearby restaurants. These options can be expanded by a new owner.
Over $106,000 profit in last financial year without any advertising or social media marketing, so there is huge potential for further growth. The business is for sale due to retirement. Would like to be able to pass this iconic business on to an enthusiastic new owner to continue the tradition.
The boat is totally unique in Perth having no direct competition, and specialises in a niche market, catering to special occasions to both locals and tourists.
The business is Quality Tourism and Sustainable accredited, fully surveyed commercial vessel, Class 2E with very low maintenance, an out of water survey being required only every five years, maximum 8 passengers, with all licences and permits.
A commercial skipper’s qualification, Coxswain, is required to operate it.
Word of mouth and online testimonials have driven the marketing of the business over the years.
Recent targeted marketing through social media and broader media in the press and on radio, has increased to raise awareness of the pending sale of the business.
Website: www.gondolasontheswan.com.au
Facebook: https://www.facebook.com/gondolasontheswan/ with over 6.4K Followers
Instagram: https://www.instagram.com/explore/locations/116726748478287/gondolas-on-the-swan/
Trip Advisor : https://www.tripadvisor.com.au/Attraction_Review-g255103-d10172686-Reviews-Gondolas_on_the_Swan-Perth_Greater_Perth_Western_Australia.html
Google Reviews: 200 Five-Star Reviews
OPEN TO OFFERS
History
The boat was custom designed and built in Perth, all wood and is totally unique being the only one built to this design, it complies with all Australian Maritime Safety Authority standards.
The business started in its present location at Elizabeth Quay in Perth City, in March 2016 and has shown consistent growth in profits over the years and still has plenty of potential for an enthusiastic new owner.
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