Summary
Turnkey Pet Ecommerce brand. Optimised Shopify store. Strong social & email audience. Full brand kit + content. $10K stock ready in warehouse to sell. Low overheads, ready to scale.
Revenue
$100,000 pa
Rent
$0 pa
Expenses
$45,550 pa
Net Profit
$50,000 pa
Location Details
Located in Melbourne - Stock ready to transport to anywhere
Potential
Ready to scale through paid ads (Meta, Google, TikTok)
High repeat customer rate supports growth
Expand product range easily
Opportunity to enter wholesale,retail stores,pet boutiques
Strong branding
Potential for influencer & ambassador partnerships
Easy to run from home low overheads
Expand into markets, pop-ups, and events
Room to grow email/SMS marketing for higher ROI
Ideal foundation for franchise-style growth or multi-brand expansion
Strong margins, high retail value of stock
Great entry point for first-time ecommerce buyers
Skills
Ecommerce- Shopify store operation, product listings, order tracking
Digital marketing -Customer service: Handling enquiries, returns, and maintaining loyalty
Inventory -Stock control, supplier orders, fulfilment coordination
Content creation: Using existing photography and assets, creating social posts if scaling
Basic bookkeeping: Managing revenue, expenses, and profitability
It’s designed to be low-overhead and turnkey, so many systems are automated, making it accessible even for those new to ecommerce with a willingness to learn.
Hours
Work from home -24/7
Lease
not applicable
Employees
no
Reason for Sale
Selling due to lack of time to fully market and scale the business. Everything is set up and ready for a new owner to grow.
About the Business
About The Pet Swag Pty Ltd
The Pet Swag Pty Ltd is a fully built and beautifully branded online pet product business, specialising its premium product is a unique transportable pet bed that comes with a cover like a sleeping bag, toss it over your shoulder and can take it anywhere for your pet. It allows pet owners to take their pets anywhere—no other brand in the market offers this innovation in this way. It has a top cover that can either act as a blanket for snunggling into or can be zipped off leaving a pet bed and no cover.
The business targets campers, travellers, adventurers, lifestyle enthusiasts, caravan owners, and outdoor market shoppers, serving a loyal customer base with high repeat purchase rates.
This turnkey business includes a Shopify store, full brand kit, established supplier and wholesale accounts, and $10,000 of ready-to-sell inventory (retail value $60K–$80K). With high-quality products, automated fulfilment systems, and ready-to-go content, it’s easy to run from home with low overheads.
With proven demand, strong brand identity, and engaged audiences, it’s primed for growth through digital marketing, wholesale, TikTok, outdoor events, and travel-oriented retail channels.
It would also be an excellent add-on business for anyone already operating in the pet, camping, travel, or outdoor lifestyle space.
Selling due to lack of time to market it fully—a unique, high-quality, investment-ready brand.
History
The Pet Swag Pty Ltd was founded in 2022 in Melbourne after spotting a gap in the camping and travel market for pet owners. After months of research and development, we created a premium, lightweight, and portable pet bed that is both durable and affordable. The brand was developed with a focus on quality, functionality, and style.
It is now a fully branded, online-ready, loyal customer base, strong social media following, automated systems, and proven repeat sales—making it ready to scale and an attractive investment.
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