Summary
A rare opportunity to acquire a well-loved AUS Dog clothing brand with 10 years of trading history. Sales through Shopify, Etsy, & live events, with loyal customer base & strong brand recognition.
Revenue
$70,000 pa
Expenses
$20,000 pa
Location Details
Online Store, with the ability to do events/markets or open brick & mortar store.
Potential
The business has been operating in a low-effort mode since 2022 due to family commitments — but remains profitable. Opportunities include:
• Reactivating social media and advertising
• Regular email campaigns
• Restocking in-demand sizes/styles
• Reintroducing or expanding market/event appearances
• Wholesale, retail, or international expansion
Skills
No formal skills required, however to tap the growth potential, a love for dogs/pets, social media activity and online advertising experience will assist.
Australian made product, local supplier and production details included in the sales.
Hours
Flexible, as this is an online store and you can create your own hours.
Lease
No Lease
Employees
No Employees
Reason for Sale
I started this business at home, handmaking each item to order. As demand grew, I engaged a local Sydney manufacturer to help scale production. The business quickly expanded, but as I was also starting a young family, I made the choice to step back. This brand remains one I care for deeply, but I no longer have the time to give it the attention it deserves to continue growing.
About the Business
An established Australia handmade dog clothing brand with 10 years of trading history, a proven reputation, and over $750,000 in total revenue across Shopify, Etsy, and in-person events.
Product range includes Signature Dog Hoodie, Bow Ties, Bandans, Collars & Leads.
Despite minimal marketing since 2022, the business continues to generate sales from its loyal customer base. Perfect for a strategic buyer or lifestyle entrepreneur looking for a brand with history, credibility, and growth potential.
Key Highlights
• Over $565K in Shopify sales + $65K in Etsy sales
• Over $125K in market/event sales (48 events, 2016–2019)
• $90K in cost-price inventory included
• 30,000+ Facebook followers, 6,000 Instagram followers
• Loyal customer base + engaged email list
• Flagship hoodie with local outsourced production in place
• Consistent sales despite no paid advertising since 2022
Assets Included in the Sale
• Full stock inventory (~$90K cost value)
• Shopify website & domain
• Etsy storefront with reviews
• Logo, branding, and creative assets
• Social media accounts (Facebook & Instagram)
• Customer email database
• All product patterns and rights to designs
• Manufacturer details for product production
• Event setup templates & procedures
• Training and transition support
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