SEEK Business have again partnered with research agency 10 THOUSAND FEET, and together we are proud to present the winners of the 2016 Topfranchise Awards!
What are the Topfranchise Awards?
The Topfranchise Awards exist to help potential franchise owners identify and connect with franchisors that excel in areas that are important to existing franchisees. The awards recognise franchises that perform well, as rated by their current franchisees, so you can find the best franchise opportunities in Australia.
This year the survey included more than 1,000 franchisees. Each franchisee was asked 37 questions covering a range of key areas, with the feedback used to benchmark performance in comparison to other franchise systems.
The winners are evaluated by their existing franchisees, and include an overall award along with six category-specific awards. Performance is ranked across marketing, branding, passion and culture, support and operational systems, lifestyle and opportunities for expansion. Franchises can choose which award categories they enter, and all Australian franchise brands with 15 or more franchisees were able to enter.
About 10 THOUSAND FEET
10 THOUSAND FEET is an ISO certified, full service market research house providing a range of quantitative and qualitative research services.
For the last fourteen years 10 THOUSAND FEET has conducted research into franchisee satisfaction, customer satisfaction tracking; sizing up markets in industry studies; demographic profiling; segmentation; communications testing; delving into what will drive stakeholder action; brand health studies; new product development research and prospective franchisee research. The 10 THOUSAND FEET team consists of senior researchers with extensive experience in providing insights and advice to help organisations connect more deeply with their stakeholders.