Guylian Belgian Chocolate Cafe

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What Guylian Belgian Chocolate Cafe are saying


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Guylian gets it name in only the most romantic fashion. Guy Foubert made handmade chocolates and truffles in Sint-Niklaas. Upon meeting, falling in love and marrying, Guy and Liliane Foubert merged their names to begin the Chocolaterie Guy-Lian.

Guylian’s now iconic seashell chocolates were created, like the name as a collaboration between Liliane and Guy. Guy designed the recipe of the hazelnut praliné filling; Lilliane added the stylistic choice of the shining marbled look and the beautiful seashell shapes. A true love story of romance and chocolate.

The Guylian café model takes the fabulous chocolate and the decadence of a glass of champagne or a coffee as you take a delicious journey of discovery through chocolates, cakes and petite fours.

Guylian Cafés are aimed at attracting crowds all day long, from breakfast to after work drinks and even after dinner and post-event treats. Guylian also attracts business through the corporate events hosting and hampers – both great ways to attract those ladies and gentlemen in suits.

Why us

About Guylian

The World’s Favourite Belgian Chocolate

Chocolate is a true passion for Guylian…

Belgian chocolate is famous, world over for their quality and their premium. Guylian is a perfect example of this world-renowned quality as we use only the finest ingredients. A secret blend of West-African cocoa beans become high quality Belgian chocolate made with 100% cocoa butter. Only the highest quality Mediterranean hazelnuts are utilised in our own unique roasted hazelnut praline in the world famous Guylian chocolate seashells.

Project Seahorse

Guylian also has a conscience, marine life is threatened around the world. Project Seahorse works to find solutions for the conservation of seahorses and the ocean habitats in which they live. Every time you buy a box of Guylian Belgian chocolates, you contribute to saving the seahorse and the seas.

Guylian has been providing vital support for this work since 1998.

Impress Your Guests...

Guylian Belgian Chocolate Café also has offerings for gifts and solutions for a variety of requirement. We have a wide variety of sumptuous, premium cakes, chocolates, hampers, desserts and other products that are perfect for entertaining guests or when catering for a group event or function.


Guylian Belgian Chocolate Café leverages its three stunning locations in East Circular Quay, The Rocks and Darling Quarter. Our private dining room at Guylian Belgian Chocolate Café, The Rocks, is the perfect venue for an exclusive afternoon tea, breakfast or hens afternoon. Group bookings can be made for 15 people or more. 

Featured opportunities

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Australia's premiere Belgian chocolate experience, Guylian Belgian Chocolate Cafe are expanding nationally and seeking passionate franchisees to be a part of this exciting growth opportunity! more ››
Takeaway Coffee, Cafe & Chocolate Retail - Glen Waverley Melbourne
6 days ago

Guylian Belgian Chocolate Cafe

$550,000 - $850,000
Franchise New
Expansion of the Guylian Belgian Chocolate Cafe Brand - Opportunity to Jump on board from the Begining in Brisbane! more ››
Guylian Belgian Chocolate Cafe Franchise - Brisbane

The Guylian Difference

At Guylian Café’s, we have continued the world-renowned passion of Beligian Chocolate. Focusing on quality, sumptuousness and flavour. Respect for the brand and for Guylian’s founding father we still produce our hazelnut praliné according to the traditional recipe developed by Guy Foubert. By signing on as a franchisee you will be a part of our secret, as  how we roast and caramelise the hazelnuts is a well kept secret that gives our chocolates their velvety taste.

1. Marketing

As a franchisee you will not only benefit from local area marketing activities and strategies provided by The Guylian Belgian Chocolate Café head office. You also benefit from brand name and global Guylian brand spending over 4.5 Million Euro supporting the brand globally through advertising on TV, magazines/print media and outdoor posters. These elements combined give you the support you need to succeed.

2. Design & Atmosphere

As a Guylian Belgian Chocolate Café franchisee, your fit-out and design is simple, as the franchise comes with design specifications and support with construction. The Design of the Café is deliberately intended to create an indulgent, relaxing and elegant atmostphere. This has been refines to provide a retail environment that is consistent with both our vision and our message.

3. Training

Training includes elements from customer service, product immersion, operations, brand support and admin. Guylian Belgian Chocolate Café has ensured you have the skills you need to be successful in franchising with us by developing a world-class training program to ensure consistency and success for our franchisees.

4. Our Menu

Guylian Belgian Chocolate Café, despite its name isn’t just constrained to chocolate. Our menu also contains savoury dishes for breakfast, lunch and dinner. From a sumptuous salad and a glass of white wine to one of our famous baguettes and a beer, the choices for our customers are varied. They may just prefer to enjoy a nice hot coffee and one of our world famous cakes and desserts.

5. Ongoing Support

Our ongoing support provides is continuous and includes such help as support and trainging for your staff and financial assistance including regular auditing. We also will keep the franchise fresh with concept updates and new menu items.

6. Establishment Costs and Set-Up

A typical Guylian Belgian Chocolate Café franchise starts from $3,750 per square metre of venue floor space. This includes all the initial set-up and support services..

What food would I serve as a Guylian Belgian Chocolate Café Franchisee?

Delicious decadent deserts, beautiful cakes, hand selected chocolates and truffles. We also serve full breakfast with a delicious range of pancakes and Belgian style waffles. On the savoury end you would serve freshly made salads, gourmet baguettes and sandwiches for lunch - all designed to be seasonal.

Would I serve alcohol?

Yes. The Guylian Belgian Chocolate cafés are fully licensed. A seasonal and carefully chosen wine list and Belgian beer and some liqueurs are all part of your offering as a Franchisee. 

What is the difference between Guylian chocolates in the supermarket and Guylian chocolates at Guylian Belgian Chocolate café?

Guylian Belgian Chocolate Café presents an wide, varied and exclusive range of Guylian chocolates. Customers can pick their favourite chocolates to have packed in luxurious ballotins. They can also choose a hamper with gourmet products such as Guylian’s chocolate spread, cocoa powder, or Belgian chocolate dip. As a franchisee you also offer your customers take away for the pastries and chocolate desserts.

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All personal information submitted by you as part of an enquiry will be used by us in accordance with our Privacy Policy