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Connect with Bricks 4 Kidz

BRICKS 4 KIDZ® programs provide an extraordinary atmosphere for students to build unique creations, play games, and have loads of fun using LEGO® Bricks.

Our programs are built around our own in-house LEGO® model plans, designed by in-house engineers and architects, with exciting themes such as space, construction, superheroes, and amusement parks. At BRICKS 4 KIDZ®, we believe that kids learn best through activities that engage their curiosity and creativity. The kids enjoy playing with LEGO ® and don’t even realise it is Education!

BRICKS 4 KIDZ® offers activities for children ages 3-13+ including:

  •  After School Workshops;
  •  School Holiday Workshops;
  •  Birthday Parties;
  •  School Incursions; and
  •  Pre-School Workshops.

We provide a safe, relaxed learning environment where initiative is invited and self-expression is celebrated. Model building provides opportunities for problem-solving and helps any child develop an appreciation for how things work. Kids learn to think critically, enhance social and emotional abilities as well as develop fine motor skills, all while having fun in a non-competitive atmosphere.

BRICKS 4 KIDZ® is one of the fastest growing franchises in the world. Ranked the #1 Children’s Enrichment Franchise by Entrepreneur magazine, BRICKS 4 KIDZ® has established 750+ locations in over 45 countries in eight years since its foundation.

We are offering franchises across Australia. We are dedicated to the success of our franchisees, and believe that our franchisee network is strong only if each individual franchisee is strong. Your business can be mobile, based in a retail space or a combination of both.

Take a minute and explore what we have to offer!

The BRICKS 4 KIDZ® Story

Some franchises are built out of necessity, some from desire, and others by sheer love of the concept. Rarely do you find a franchise that encompasses all these elements equally, incorporated within the scope of a simple brick: a LEGO® Brick.

Michelle Cote discovered a way to teach children while they are having fun and filled her first BRICKS 4 KIDZ® classes in 2008. Those initial glimpses of genius, creative collaboration and the possibilities evident in every student’s eye encouraged her to use her background in architecture and engineering to build a proprietary model based enrichment program that continues to grow.

 About BRICKS 4 KIDZ® in Australia

In Australia, BRICKS 4 KIDZ® is an entrepreneurial company with experienced Australian management, a focused mission, and local support for Owners. We are passionate about children’s education, the need for Australia to be a nation of builders, and a consistently excellent fun experience for the kids and parents who enjoy our business.

We have greenfield, exclusive and protected territories available now across Australia for new Owners. We have established 33 Locations across Australia in six states and territories, including NSW, the ACT, Victoria, Queensland, WA, and Tasmania in 18 months since our foundation.

 Why Seek a BRICKS 4 KIDZ® Franchise?

Start Up Support

  • Use of the BRICKS 4 KIDZ® Name, Logo and Trademarks – the world’s fastest growing children Enrichment and Education brand
  • A dedicated, exclusive territory
  • Support through all stages of the business building process
  • Local franchise consultant to help with ongoing store operations, including meeting child safety regulations and improving operational effectiveness and efficiency


  • There are no training fees for new franchisees at our local Australian training centres
  • Professional and comprehensive training for owning and operating a BRICKS 4 KIDZ® territory, including sales training and marketing strategies
  • Access to proprietary and proven systems and techniques designed to make business ownership simple and efficient
  • Use of our proprietary Operations Manual

 Ongoing Support

  • Daily use of Yammer, an online collaboration tool for global Owners
  • Weekly optional deep-dive calls for Australian Owners focusing on topics for professional development
  • Quarterly Australian Owners Meetings, to share experiences and identify best practices
  • Annual BRICKS 4 KIDZ® Owners National Conference in Australia
  • Owners are always welcome to attend additional on-boarding training in Sydney or Melbourne
  • A well managed website that will promote your BRICKS 4 KIDZ® business at an easy to find web address to post all your programs, classes and other activities (school holiday programs, birthday parties, etc.)
  • Continuing R&D at BRICKS 4 KIDZ® to develop and deploy new programs and products, reflecting new trends in the children services market

Step 1 Getting to Know You:

Submit our brief REQUEST FOR INFORMATION online form. If you fit initial qualifications and we have a territory available, one of our franchising specialists will contact you. We will talk about your goals – and whether BRICKS 4 KIDZ® is the right opportunity for you.

Step 2 Getting to Know Us:

You will then receive our Centre pro forma, startup cost estimate, franchisee contact list, Disclosure Documents from our local Master Franchisee, and various documents required under the Australian Franchising Code of Conduct. You will further explore the BRICKS 4 KIDZ® model and how it will apply to your proposed territory.

Step 3 – Discovery:

Dive into the business. Discovery addresses both sides of the System (Advertising / Marketing and Education / Curriculum), as well as an Overview of the Franchise Management Tool (FMT), a platform with many functions and features to support specific Operations of the BRICKS 4 KIDZ® Franchise.

Step 4 Explore the Business:

You can then expand the pro forma worksheet out 24 months to illustrate your goals with the business in the first TWO years of operation, and conduct communication with existing franchisees and your advisors.

Step 5 Review Your Business Plan:

We’ll set up a time to meet in person to answer your questions on the Business Plan, the operations of the business and any other questions you may have. Territory will be discussed, finalised and approved at this step.

Step 6 BRICKS 4 KIDZ® Franchise is Awarded:

Congratulations, you’ve met all the requirements and are ready to begin training. You’ll come one of our Australian training centres for a comprehensive one week training in operating your franchise; from day-to-day functions to the proprietary BRICKS 4 KIDZ® teaching methods.

Once training is successfully completed, you are fully equipped and prepared to immediately begin operating your franchise.

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 “The continued success of kid-centred franchises over the past several years is evidence that parents are always willing to sacrifice in order to give their offspring a leg up. The big trend this year is science and engineering. BRICKS 4 KIDZ®, a LEGO®-engineering program that has been franchising since 2009, jumped into the No. 1 spot in this year's Enrichment category amid several competitors.”

Read more at The Top 5 Franchise Industries To Watch

Entrepreneur Magazine’s Rankings of 2014’s New Franchises, released in March 2014: BRICKS 4 KIDZ® came in #2. This accomplishment adds weight to the astounding growth that this concept continues to experience, globally.

Read more at Bricks 4 Kidz Garners High Ranking on Top New Franchise List, and 2014 New Franchise Rankings

Entrepreneur Magazine’s Rankings of the 2014 Fastest-Growing Franchises: BRICKS 4 KIDZ® came in at 12th and is the highest ranking children’s services franchise.

Read more at 2014 Fastest Growing Franchise Rankings

BRICKS 4 KIDZ® Provides a Solution to the Growing STEM Crisis: “The U.S. has 13 federal agencies that have committed over $3.4 billion to more than 250 different programs supporting Science, Technology, Engineering, and Mathematics ("STEM") programs. … Between 2010 and 2020, STEM subjects will see a significant increase in demand relative to other occupations.” In Australia, this issue is just reaching a tipping point, with growing numbers of schools, universities and employers clamouring for action.

Read more at Creative Learning (CLCN) Provides a Solution to Growing STEM Crisis

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