Summary
Seeking expressions of interest for a proposed new burger restaurant: • Full training provided • National & local marketing • Ongoing business support • Finance options available
About the Opportunity
Pattysmiths is your local Aussie burger joint, where we bring a dose of good old nostalgia with the quintessential burger experience - without the nonsense.
At Pattysmiths, we do burgers differently. Our crew have mastered our signature golden crust over years of experimentation and cutting their teeth on the grill. It's more than just a crispy golden crust; it embodies our rock-solid commitment to providing the ultimate burger experience, letting the beauty of simplicity, executed well, shine through golden.
Our crew proudly stand up for what a great burger should be: crafted with passion, a keen eye for detail, top-notch fresh ingredients, and of course, smashing it to perfection with our signature golden crust. We believe that when you smash a Pattysmiths burger, it should take you right back to those good old days when sharing a burger with mates meant a moment of pure enjoyment, no gimmicks.
We’re your friendly neighbourhood icon and we know our customer by name and remember exactly what they love to order. We're family-owned, run by locals and here to make sure our community gets to enjoy the best burger experience they deserve. Everyone has a seat at the table and after one bite of our burgers, you’ll join the crew and fly the flag for our delicious smashed burgers.
A Pattysmiths franchise not only provides an extensive range of beloved smashed burgers but also proudly serves 'virtual brand' - "Dante's Hot Chicken" as part of the Pattysmiths package. Leveraging the existing Pattysmiths kitchen infrastructure, our additional brands can be efficiently serviced and distributed through our delivery networks. This strategic approach not only enhances revenue streams but also fosters profit growth for both take-away and in-store expansion.
Concept Eight is the owner of Pattysmiths. It also owns several other brands including “Noodle Box” and “Huxtaburger”. Concept Eight provides great advantages to its Franchise Partners in that it provides shared support services across all its brands including Operations, Legal, Supply Chain, Menu Development, Project Management, Network Development, HR, IT and Marketing.
Marketing support
Great brands are strengthened by great marketing.
Your experienced & dedicated team are on hand to promote & drive sales in your Pattysmiths restaurant using a range of marketing tactics.
• Set up/Establish online presence
• Create hype - letterbox drops/PR campaign
• Soft Launch
• Build - Expand offerings with virtual brands & our loyalty program, ATE Rewards.
• Grand Opening - Giveaways/promotions.
Ongoing, your marketing team will collaborate with your restaurant, providing support for both national & local area campaigns.
Training provided
All new franchise partners are required to complete a specifically designed induction and training program around. These centre around:
• Operational Guidelines
• Franchise Partner Profitability
• Strategic Planning & Business Modelling
• Customer Experience
• Quality Management
• FP Culture/Leadership
• Rostering/Payroll
This tailored training equips our franchisees with the necessary skills and knowledge, laying a solid foundation for their success in the business.
Skills
If you have a drive and the determination to be successful, a passion for great food and a genuine appreciation for great customer service, then that will take you a very long way.
Our training and back-office support will help with the rest along with the knowledge and experience that you will naturally acquire over time.
Year Business Established
2018
Year Franchising Commenced
2018
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