New Kids Play Centre Cafe Crocs Playcentre Midland, W.A.

3 days ago

Perth - Greater > Western Australia

Investment level:
$650,000 - $750,000

Franchise New

Food & Drink > Coffee, Cafes & Restaurants

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A new 1000sqm Croc's Playcentre is now available in the fast growing area of Midland, WA. With a Muffin Break as well, you get two great brands in one franchise. Enquire today!

Location Details

This Croc's Playcentre is available in the suburb of Midland, WA. Located just 18km south-east of Perth CBD, Midland serves as the regional centre for City of Swan, which is a thriving hub of economic growth.

Marketing support

Croc's Playcentre has a well-established suite of marketing materials and tools for our new franchise owners to utilise. You will work with a specialist marketing consultant to develop a local area marketing plan for franchise in addition to receiving a Local Marketing Manual to help grow your business.

National marketing programs are also run to support your business, year round. These include: local Facebook page, Instagram account, website and store specific membership database.

Training provided

Training never really stops. The Crocs Placentre franchise is geared to ongoing support and training.

The Croc's Playcentre training will be comprehensive prior to you opening your store.
* First you attend CORE 1 (Centre of Retail Excellence), (3 weeks)
* 20 days of support when you open.

Training is delivered through:
* Online training portal + CORE training + in centre

Ongoing franchisee training includes:
* Visitations by consultants
* Online training modules
* Group meetings
* Annual Conference


3 Qualifications are Available:
*Food Safety Supervision Qualification
*Accredited Barista Program
*Certificate 3 in Hospitality (Includes Food Safety Supervisor Qualification & Accredited Barista Program).

About the Opportunity

Established in 2008, Croc’s Playcentre has become the brand leader of children’s indoor play in Melbourne. This Victoria-based business now has franchises across South Australia, Western Australia, NSW & Tasmania, with plans of future growth within W.A. to roll out in the coming 24 months.

Make a change this year and be your own boss!

Croc's Playcentre Midland comes with a Muffin Break, giving you two great brands in one franchise package. A great business to suit your family.

Enjoy another benefit of the strong brand recognition and demand for this facility in W.A.

Advantages of owning your own Croc’s Playcentre:
*Be your own boss
*Greater flexibility with your hours
*Achieve results directly linked to your own creativity and hard work
*Gain respect and make a positive contribution to your local community and to the development of your staff
*The franchisor will provide you with everything you need to continue to operate this Croc’s Playcentre.

Some of the benefits of franchising with Croc's:
Business training, skills and knowledge from business plans to finance applications
Accredited training for the quality café offering
Recognised and trusted brand image
Best of breed business systems
Backup support
Mr Croc’s Club loyalty program to build repeat business and encourage customer retention

Support offered to franchisees:
Comprehensive operations manual and operating procedures
Initial and ongoing training in all aspects of managing your business
PR campaign including multi-media local marketing and website to promote your business
Guidance on staff recruitment and training
Continued support on all aspects of your business

Year Business Established


Year Franchising Commenced


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