Summary
A well-known, established, female-founded multi million dollar lifestyle ecommerce business with strong brand equity, loyal customers and streamlined operations is now available for private sale.
Revenue
$2,300,000 pa
Location Details
The business operates from a modern warehouse facility with a fully systemised inventory setup and a spacious office area. The premises support efficient operations and can be retained or easily relocated if desired.
Potential
Significant opportunity to scale through international expansion, wholesale partnerships, product line growth and subscription models. Strong foundations in marketing, audience size and brand loyalty allow for enhanced paid ads, higher LTV, expanded bundles, influencer programs and improved operational efficiency. The business is well positioned for its next stage of growth.
Skills
This business can be operated by an owner with general business, marketing or ecommerce skills. Strong systems, automation and documented processes support an easy transition. No specialised qualifications are required. A buyer with experience in digital marketing, product development or scaling online brands will be well positioned to maximise the significant growth opportunities.
Hours
Online 24/7. Minimal owner hours needed. Warehouse operates business hours, or move to 3PL for hands off management.
Lease
Lease ends in December 2026 with a 3 year option.
Can stay or move to 3PL.
Employees
Lean team structure. Full IM available on request.
Reason for Sale
The business has been fully developed, systemised and prepared for significant scale. All major investments, processes and foundations are in place, and the brand is ready for its next growth phase. The current owner has taken it to this stage and is looking for someone with dedicated time and focus to continue scaling the business and maximise its strong potential.
About the Business
This well established female-founded ecommerce business has been operating for more than six years and generates consistent multi million dollar annual revenue, supported by strong brand equity, loyal customers and highly systemised operations. The business operates in a niche with limited direct competition and has built a large, engaged audience across multiple digital channels.
With a premium brand presence, professional creative assets, refined product range and proven marketing systems. Most day to day operational tasks are managed through streamlined workflows, automated email and a lean support team. The current warehouse is modern, fully barcoded and supported by structured packing stations and a spacious office area, although the entire operation is relocatable and could transition to a 3PL if preferred by the buyer.
The digital ecosystem is one of the business’s strongest assets, including a large email and SMS subscriber base, high performing paid advertising structures, established SEO presence and strong organic engagement across social platforms. These channels continue to deliver steady revenue and provide a solid foundation for future growth.
The brand has been intentionally designed with scalability in mind. Significant investments have been made in the last 12 months into product development, photography, website optimisation and backend systems to ensure the next owner inherits a turnkey operation with everything needed for expansion.
There are numerous opportunities for a growth minded buyer, including expansion into global markets, wholesale and retail partnerships, new product lines, subscription based revenue streams, influencer collaborations and optimisation of existing campaigns. The current owner has brought the business to a mature, stable and highly efficient stage and believes it is now ready for someone with fresh energy and focus to take it into its next phase of growth.
This is a rare opportunity to acquire a high performing ecommerce brand with strong foundations, a loyal customer base, streamlined operations and significant untapped potential.
Some key information;
Instagram - 60,000+
Email Database & SMS - 90,000+
25% customer return rate
Fully intergrated Warehouse Management System with barcode scanning
Online customer service portal
All equipment, tchnology and fitout included
Achieved $432K revenue this Black Friday (up from $351K last year)
Priced realistically without broker for a quick sale
History
Founded over six years ago, the business has grown from a small startup into a multi million dollar ecommerce brand with strong customer loyalty and a well established digital presence. Over time, systems, products and operations have been refined to create a streamlined, scalable business model. The brand has continually evolved, strengthened its market position and is now primed for its next phase of growth.
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