Croc's Play Centre Geelong, a fun gym fitness franchise!

4 days ago

Melbourne - Greater > Victoria

Investment level:
$650,000 - $750,000 + SAV

Franchise New

Health, Beauty & Fitness > Sport, Fitness & Adventure > Gym

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Croc's Playcentre Geelong South comes with a Muffin Break bakery cafe, giving you two great brands in one franchise package. Upto 1000sqm. This is a growing brand to be apart of. Be your own boss!

Location Details

This new Croc's Playcentre at Brown's Plains is located in a retail park with ample free parking. Geelong is located 75km south-west of Melbourne's CBD. With a growing population and proximity to the Surf Coast, this is a rare opportunity!

Marketing support

Croc's Playcentre has a well-established suite of marketing materials and tools for our new franchise owners to utilise. You will work with a specialist marketing consultant to develop a local area marketing plan for franchise in addition to receiving a Local Marketing Manual to help grow your business.

National marketing programs are also run to support your business, year round. These include: local Facebook page, Instagram account, website and store specific membership database.

Training provided

Training never really stops. The Crocs Placentre franchise is geared to ongoing support and training.

The Croc's Playcentre training will be comprehensive prior to you opening your store.
* First you attend CORE 1 (Centre of Retail Excellence), (3 weeks)
* 20 days of support when you open.

Training is delivered through:
* Online training portal + CORE training + in centre

Ongoing franchisee training includes:
* Visitations by consultants
* Online training modules
* Group meetings
* Annual Conference


3 Qualifications are Available:
*Food Safety Supervision Qualification
*Accredited Barista Program
*Certificate 3 in Hospitality (Includes Food Safety Supervisor Qualification & Accredited Barista Program).

About the Opportunity

Established in 2008, Croc’s Playcentre has become the brand leader of children’s indoor play in Australia. Join this growing brand with huge opportunity in Victoria.

This is a unique opportunity for the rapidly expanding area of Geelong South (Warralily) with real potential to corner the market.

This purpose build 1,000sqm bulky goods building with ample free onsite parking, will be the fisrt indoor playcentre in the area, encompassing a wide territory and growing population.

This Geelong Croc's Playcentre comes with a Muffin Break cafe, giving you two great brands in one franchise package.

Advantages of owning your own Croc’s Playcentre:
*Be your own boss
*Greater flexibility with your hours
*Achieve results directly linked to your own creativity and hard work
*Gain respect and make a positive contribution to your local community and to the development of your staff
*The franchisor will provide you with everything you need to continue to operate this Croc’s Playcentre.

Some of the benefits of franchising with Croc's:
Business training, skills and knowledge from business plans to finance applications
Accredited training for the quality café offering
Recognised and trusted brand image
Best of breed business systems
Backup support
Mr Croc’s Club loyalty program to build repeat business and encourage customer retention

Support offered to franchisees:
Comprehensive operations manual and operating procedures
Initial and ongoing training in all aspects of managing your business
PR campaign including multi-media local marketing and website to promote your business
Guidance on staff recruitment and training
Continued support on all aspects of your business

Year Business Established


Year Franchising Commenced


Site locations


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