Established retail, bricks and mortar baby boutique plus an on-line shop. All stock is of the highest quality and offers 2 exclusive labels Australia wide. www.babybien.com.au
Owner to retire.
Shop 1 / 599 Malvern Rd Perfect location, easily visible by people walking and driving past. Excellent surrounding shops Situated in the well known Hawksburn area , amongst other leading baby boutiques. A busy area for retail shopping and close to Woolworths.
Business moved to Melbourne from Adelaide 4 months ago. Stage one complete, all set up and ready for a new passionate owner to take the reins and advance it to the next level. The business has too much potential to close down even though the owner wishes to retire. All essential training is available by the corrent owner to ensure that Baby Bien has the potential to reach what this little business is capable of achieving .Daunting, not at all just a matter of keeping one's finger on the pulse.
Natural appreciation for good style. An affinity with the customer to be able to provide the very best which is not necessarily the most expensive. A positive attitude, willingness to learn and above all to love what one is doing. To be able to be resourceful, think laterally and recognise one's own skills, strengths and weaknesses. To be prepared to draw on other peoples 'strengths if necessary for the ultimate success of the business.The nuts and bolts can be learnt as time goes on and with this will come experience and training.
The new owner is in full control as to the hours one requires to be open. There are no limits.
The lease lasts until 4th Feb 2020 and may be re-negotiated for a further period.
One is capable of running the business on their own, it just depends on how you wish to build the business up as to whether you require employees. All behind the scenes work can be done from the shop whilst the doors are open for customers.
Reason for Sale
To retire and move back home to family and friends. The modern day marketing and social media skills would be an added bonus and an owner who circulates well within the community.
About the Business
In an up-market retail business such as this the seller is required to listen carefully to what the customer is requiring and to be able to provide what they are looking for. Essential information the retailer is able to extract from their customer and a product knowledge and understading of the product are tools in being able to offer the very best. Experience and time will help the retailer to master this skill. The customers are generally intelligent , discerning and interested in attention to detail. All the more fulfilling when achieving a successful sale. A happy customer will no doubt tell their friends about their great shopping experience and you will most likely have them visit you again. All products are to be treated with the upmost respect and to be delivered to the customer in the same perfect condition they arrived in to the store for unpacking and mercandising. When merchandising always do so in a way in which the potential customer can relate to well Displayed not only to look attractive and eye catching but in a harmonious fashion.. Babies are always being born. The stock is classic and the styles will go on year after year.
Having commenced the business some 13 years ago, fashions have come and gone but in this industry at Baby Bien the very same labels and designs continue to be in demand year after year, season after season The quality is such that cllothing still in perfect condition can be passed on generation after generation.